Indian OTA MakeMyTrip has partnered the country’s largest e-commerce marketplace, Flipkart, with the aim of leveraging the latter’s consumer base to drive online bookings in travel services.
The partnership will start with a roll-out of domestic flight bookings in the next few weeks, followed by hotels, bus and holidays bookings.
Commenting on the partnership, Deep Kalra, founder & group CEO, MakeMyTrip, said: “This partnership will help us reach out to an even wider consumer base and further open up the online travel market.”
In turn, the partnership furthers Flipkart’s goal of being a one-stop destination for all digital transactions online, Kalyan Krishnamurthy, CEO, Flipkart said.
