Qantas-Accor alliance gives members two-fold reward

A partnership between Qantas and Accor will allow eligible members of both brands’ loyalty programmes to simultaneously earn both Qantas Points and ALL – Accor Live Limitless Reward Points on both Accor hotel bookings as well as Qantas flight bookings.

Scheduled to launch mid-2021, it will be the first partnership of its kind between an airline and hospitality group in the Asia-Pacific region.

From next year, eligible members of both Qantas’ and Accor’s loyalty programmes will earn twice the reward points when they fly or stay with the two brands

Members will also enjoy more opportunities to redeem points as well as a suite of exclusive benefits for top-tier members.

The reward scheme will apply for hotel stays across Accor’s 1,240 hotels, apartments and resorts in the Asia-Pacific region and across Qantas’ domestic and international flights.

Qantas Loyalty CEO Olivia Wirth said: “This is an entirely new way to recognise the loyalty of our frequent flyers which we know will be very popular. Although our members haven’t been flying much lately due to border closures, we know there is huge pent-up demand, and we’ve been looking at how we (can) provide even more value when their travel resumes – whether that’s for business or leisure.”

Full details of the new partnership will be revealed early next year.

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