Tag: Loyalty Programmes
Blacklane, GHA to extend travel benefits across journeys
Blacklane and Global Hotel Alliance (GHA) have teamed up to introduce combined travel and hospitality benefits for customers, linking chauffeur services with hotel loyalty...
Visa expands destinations programme into Asia-Pacific with Thailand debut
Visa is extending its experience-led travel programme, Visa Destinations, into Asia-Pacific, with Thailand as the first market and Singapore expected to follow in 2026.
The...
Korean Air expands Skypass redemptions with Weverse partnership
Korean Air has partnered with Weverse to expand Skypass mileage redemption options beyond air travel, as airlines broaden loyalty programme use cases.
The agreement allows...
IHG, ANA expand loyalty partnership
IHG Hotels & Resorts (IHG) and All Nippon Airways (ANA) have expanded their long-standing partnership with a new loyalty agreement linking IHG One Rewards...
Beyond Green marks five years with sustainability programme launch
Beyond Green is celebrating its fifth anniversary with the launch of a year-long programme focused on sustainable travel, alongside a donation initiative linked to...
Loyalty programmes shape hotel choice as traveller expectations evolve: GHA
New research from Global Hotel Alliance (GHA) indicates that loyalty programmes are playing an increasing role in how travellers choose and book hotels, with...
Ascott brings famed striker Hasselbaink to Vietnam for loyalty member engagement...
Ascott Star Rewards (ASR) programme members and fans of the Chelsea Football Club (CFC) were brought into the same space as Chelsea legend Jimmy...
Indian travellers drive growth in GHA Discovery membership and spending
Indian travellers are increasing both travel frequency and spending, reinforcing the country’s position as a key growth market, according to data from Global Hotel...
BWH Hotels revamps loyalty programme to attract younger travellers
BWH Hotels is preparing for a brand transformation centred on a revamped loyalty programme designed to strip away industry complexities and appeal to a...
Hilton signs agreement with Yotel to expand lifestyle hotel portfolio
Hilton has entered into an agreement with Yotel to expand its global hotel portfolio, adding a brand focused on compact, technology-driven accommodation in urban...
















