Tag: Destination Marketing
Gold Coast tourism lures locals with digital campaign
Destination Gold Coast has rolled out a new digital campaign to showcase the Gold Coast attractions, tours and experiences to Brisbanites, targeting commuters in...
Dubai Tourism ropes in Hollywood stars Jessica Alba and Zac Efron...
Dubai Tourism has launched a new global campaign, Dubai Presents, showcasing the Middle Eastern city via a series of blockbuster trailers featuring Hollywood A-listers...
Visit Maldives woos SE Asian travellers in partnership with TripZilla
Visit Maldives has joined hands with travel portal TripZilla to launch a branding campaign to promote the Maldives as one of the world's most...
STB engages Indian travellers with animated mini-series
The Singapore Tourism Board (STB) has joined hands with kid-centric app Voot Kids and Indian animation company Green Gold Animation to take Indian audiences...
HKTB spotlights outskirts of Hong Kong in summer video series
A fresh video series released by the Hong Kong Tourism Board (HKTB) as part of its summer campaign captures and bottles the city’s auditory...
Seoul joins hands with Tencent Cloud to woo Chinese tourists
The Seoul Metropolitan Government's tourism and sports bureau has signed a MoU with Tencent Cloud to revitalise Seoul’s inbound tourism in the post-pandemic era...
Gold Coast splurges on US$1.35m campaign to springboard recovery
The Gold Coast is being promoted in a new marketing blitz rolled out in cities across Australia, aimed at boosting visitor numbers in the...
Philippines’ TPB maintains busy events calendar
The Philippines continues to aggressively promote the destination to the international travel trade as part of efforts to maintain visibility amid the ongoing Covid-19...
TTG Conversations: Five Questions kicks off April season with resident sentiments...
TTG Conversations: Five Questions video series returns for an April season with another strong line-up of travel and tourism industry thought leaders, with TCI...
Tourism Australia lines up US$9.2m for marketing push
Tourism Australia has unveiled a new A$12 million (US$9.2 million) content creation initiative aimed at supporting tourism businesses across Australia in their recovery and...
