Tag: Destination Marketing
Agoda and TPO formalise partnership to support city tourism planning
Agoda has entered into a partnership with the Tourism Promotion Organization for Global Cities (TPO) to work across its network of member cities. The...
Malaysia extends Visit Malaysia campaign to 2027 amid global uncertainty
The government has extended the Visit Malaysia 2026 (VM2026) campaign to 2027, citing the need to provide additional time for the global tourism industry...
Brand USA brings travel advisor ambassador scheme to South-east Asia
Brand USA is extending its Global Ambassador Program to South-east Asia, marking the first rollout of the initiative in Singapore, Taiwan, Vietnam and the...
Navigating China’s digital discovery
Darryl Lee, group CEO of B2B travel technology group Dida Holdings, discusses the mechanics of its new strategic partnership with the Tourism Authority of Thailand (TAT), tapping into the world’s largest outbound market, and how AI is addressing fragmentation in global hospitality distribution
Thailand partners Dida to boost travel confidence in China
The Tourism Authority of Thailand (TAT) has signed a Letter of Intent with B2B travel technology group Dida to promote the Trusted Thailand initiative...
Macao’s safety record strengthens appeal to cautious travellers
Macao’s reputation as a worry-free destination is an outstanding advantage at a time when travellers place greater value on personal safety and undisrupted journeys.
Government...
Malaysia considers extending Visit Malaysia 2026 campaign to 2027
The government is weighing a one-year extension of the Visit Malaysia 2026 (VM2026) campaign to strengthen the country’s position in an increasingly competitive global...
Brunei Tourism names global agency for digital content and strategy
Brunei Tourism has appointed ELMNTL as its global agency of record for social media strategy and content production, marking the first time the Sultanate...
BBTF 2026 to focus on gastronomy and destination readiness
Entering its 12th edition, the Bali and Beyond Travel Fair (BBTF) 2026 host committee aims to showcase not only the event’s consistency, but also...
Tourism Australia unveils industry sustainability initiative
Tourism Australia has launched a new sustainability initiative aimed at encouraging the tourism sector to adopt shared standards for responsible travel.
The initiative, titled Green...
















