How to get Google to love you
Getting the online basics right with Google will go a long way to creating a successful tourism marketing website, says Bronwyn White, co-founder and travel futurist at MyTravelResearch.com.
Hotel investments of the future
Giovanni Angelini, founder, Angelini Hospitality, and former CEO and managing director of Shangri-La Hotels & Resorts, looks at the evolution of hotel investments and the shape of future hotels
The sweet spots that startups forget
Everyone just wants to be the next Airbnb or Grab. But the real opportunity lies somewhere else. Simon Akeroyd, vice president corporate strategy & business development, Amadeus Asia Pacific, explains why and where.
How ‘hidden automation’ is a game-changer for travel agents
Think beyond robot butlers in hotels. ‘Hidden automation’ can help travel agencies save millions of dollars and significantly improve service outcomes. Kulpreet Singh, managing director EMEA & APAC for UiPath Robotic Process Automation, shows how
Rethinking the millennial segment
Bronwyn White, co-founder & strategist, MyTravelResearch.com says the Gen Y of yesteryear are moving into a stage of peak influence.
How the Internet of Things is transforming travel
Tim Sherwood, vice president, mobility & IoT solutions, Tata Communications, talks how the Internet of Things can be harnessed for greater results in the travel industry.
A case for chatbots
Among the benefits that chatbots can bring to the travel industry are after-hours customer service, and the ability to amass qualitative data for market research, Bronwyn White, co-founder, MyTravelResearch.com, says
3 lessons travel marketers can take away from Japan
When it comes to travel marketing, it is not always about the numbers, Russell Young, managing director, Asia Pacific, Sojern, says.
Travel brands must up customer experience to win in APAC
When it comes to customer satisfaction in Asia-Pacific, many travel brands are falling short. Mao Gen Foo, head of Southeast Asia, Qualtrics gives his two cents on why this must change for brands to stay competitive
How to attract bookings from Millennials via mobile
To better understand the behaviours of Millennial travellers looking to book travel via mobile, Mike Murray, founder of TripCraft, identifies the following no-no's for hoteliers (although it's also valid for anyone who has a product to sell)