KKday has secured funding in a Series C+ round, bringing the total Series C round raised to US$95 million. Led by major tech Asia private equity firm TGVest Capital to accelerate technology, the injection will be used to expand KKday’s team globally, and deepen its domestic footprint, particularly in markets where there is a focus on domestic travel and tech innovation to meet the increasing demands of OTAs and local merchants.
KKday’s chief executive officer and founder Ming Chen said: “We remain steadfast in our value proposition on providing unique hyperlocal experiences to travellers who are becoming more digital.
“Hyperlocalisation and digitisation will be our north star for scaling and building our user and merchant base. Over the past year, we have laid the groundwork and seen our domestic travel business growing steadily in key markets like Taiwan, Japan, Hong Kong, Korea, and South-east Asia.”
Claire Lai, managing director, TGVest Capital said: “With this funding round, KKday will be in a strong position to capture market share and value as travel continues to reopen and digital transformation continues to be a long-term trend.”
KKday has plans to aggressively hire across regions and roles including software engineers, R&D, business development and operations, and marketing, as well as scale and build new rezio features to automate and streamline solutions for merchants.
As borders reopen, the company also plans to relaunch its in-demand owned and operated signature tours to provide travellers with curated quality local experiences.