Sabre Corporation has acquired Radixx, an airline retailing provider that specialises in services for LCCs, for approximately US$110 million.
Sabre expects the acquisition to help the travel technology company offer retailing, distribution and fulfilment capabilities to serve this rapidly expanding market.
Radixx will operate as a standalone subsidiary through Sabre’s Airline Solutions business.
“By combining Radixx technology and expansive LCC customer base with Sabre’s expertise, scale and global service capabilities, this acquisition will result in a better alternative for low cost carriers that might have otherwise felt their PSS and other technology options were limited,” said Sean Menke, CEO of Sabre.
“This acquisition also allows Sabre to quickly expand its footprint both geographically and in terms of scope of service with an important and rapidly growing segment of the airline industry.”
Radixx estimates that it will generate approximately US$20 million in revenue this year.
A technology provider to low cost and retail-focused carriers, Radixx supports all airline business models with its travel e-commerce platform and boasts a diverse customer base in key LCC markets, including Europe, South America, Asia-Pacific and Africa.