Value Alliance is further making good on its promise of bringing interlining benefits to member airlines and consumers by relaunching its website to include a cross-airline booking system covering 160 destinations.
The new website allows users to book connecting flights and ancillary products offered by Value Alliance members, with the aim to further expand members’ customer reach and boost sales through cross-selling.
According to Value Alliance, participating airlines can now reach further into markets previously untapped and be able to better compete in destinations they serve.
“While passengers can search and book flights on our individual website, including pre-purchase of ancillary services like baggage and meals, the new Value Alliance website is a great one-stop shop that enables a full view of more destinations. It’s a great way for our customers to see the best flights available among our members’ vast network, said Michael Szucs, chairman of Value Alliance and chief executive advisor of Cebu Pacific.
As well, passengers who book flights through the website will have the added benefit of re-accommodation in the event of missed flight connections. In the event of schedule disruptions, customers may go to the site for hotel accommodation and other essentials, for up to a stipulated amount, added the alliance.
A series of ValueAlliance.com campaigns including several week-long online promotions are set to roll out from May to July 2018.
Value Alliance is also offering complimentary flight re-accommodation and hotel accommodation or compensation up to US$500 for missed flight connections arising from schedule disruption, another first in the LCC industry.