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Predicting the curve – why travel brands need to leverage data...

Carolyn Corda, Adara CMO, shines a light on the importance for travel marketers to harness data insights in order to deliver more personalised targeting and stay ahead of the curve amid the fluid Covid-19 situation

Adara unfurls new data platform for destination marketers

As part of its Covid-19 response, travel intelligence company Adara has rolled out a new data product for destinations, which will provide the most...

China sees promising signs for a rebound in flight demand: Adara

Traveller intelligence provider, Adara, has picked up a new upward trend in data relating to China travel in an analysis published on Saturday. It noted...

Adara launches real-time tracker of pandemic impact on travel

Travel intelligence company Adara has launched a real-time tracker of the impact of the ongoing pandemic on travel trends, under the Covid-19 Resource Centre...

Frank Teruel joins Adara as COO to lead global expansion

Adara, a travel data co-op and provider of traveler intelligence for travel brands, has appointed Frank Teruel to the newly-created position of COO as...

Travel data co-op expands in India with sales director appointment

Adara, a travel data co-op and provider of traveller intelligence for travel brands, is expanding operations in India with the appointment of Suchit Huria...

Two Japan companies join Adara’s tourism data co-op

Adara, provider of data-driven solutions for the travel industry, has partnered two new Tokyo-based companies. The two companies are metasearch site Travel Book, and Fast...

PATA partners travel data company to help partners unlock insights

PATA has partnered Adara, a data solution for travel brands, to empower its members with destination visitor data which can be used to better...

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