TTG Asia
Asia/Singapore Tuesday, 13th January 2026
Page 652

Deeper destination research, longer booking lead times among new traveller habits: industry experts

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Travellers are spending more time on pre-trip research, moving away from best deals, and preferring contactless payments as travel returns, observe industry experts speaking on a panel at last week’s Halal in Travel Global Summit 2022.

Speaking during the session, Remaking customer experience in tourism, Mayank Dutt, vice president, head of marketing and communications for Southeast Asia for Mastercard, shared that travellers are now chasing after experiences and are investing more time into researching tours and activities in the destination, going beyond the usual attention paid to shopping and dining.

Travellers are prioritising experiences over best deals, shopping and dining now

Dutt said this was a shift from pre-pandemic times when travellers used to be price sensitive, and were attracted to the best deals.

Another trend, noted Dutt, was the growing preference for contactless payments in destinations, as they wish to avoid handling cash out of hygiene concerns.

Mayank believes that digital payment is set to grow even more, and small enterprises must adopt these new payment methods to survive.

Fellow speaker, Chee Chong Chan, co-founder & CEO, GlobalTix based in Singapore, shared that international travellers were also attracted to destinations that have done away with Covid-19 tests and quarantine requirements.

Echoing Dutt’s point on travellers researching deeper into desired destinations, Chee added that booking lead time has extended, even for shorthaul trips, as travellers dedicate more effort into planning their itinerary.

Citing an example, Chee said travellers used to book tickets to a Universal Studios theme park a day before or on the same day of visit. Now, bookings are made two weeks to a month in advance.

In discussing the latest Mastercard-CrescentRating Global Muslim Travel 2022 report, Dutt said the ultra-affluent Muslims in the Middle East are an untapped traveller segment. Mastercard is currently curating Islamic experiences for this high-yield segment.

Chee noted that while the number of Muslim FITs out of Indonesia and Malaysia to Singapore has increased since the reopening of borders this year, the size of multi-generational groups has shrunk. Such groups tend to comprise only nuclear families now.

Nurhafihz Noor, lecturer and researcher at Curtin Singapore, opined that destination marketers needed to emphasise that their destinations are open for business and are Muslim-friendly, with accessible Muslim-friendly or halal food to meet the faith-based needs of such travellers.

TTG Conversations: Five Questions with Alison Gilmore

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After three long years of disruption, ILTM Asia Pacific is ready to return to an in-person format, and eagerness for face-to-face interaction among luxury travel industry colleagues is intense, observes Alison Gilmore, portfolio director for ILTM Worldwide with RX Global.

In this episode of TTG Conversations: Five Questions, Gilmore provides a peek into the specialised tradeshow that returns to Singapore this September, and discusses sentiments around rebuilding business relationships as travel picks up, role of travel agents in the space of luxury travel, and luxury tourism trends.

 

South Korea to ease flight restrictions and entry for unvaccinated foreigners

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Incheon International Airport

South Korea will remove quarantine requirements for foreign arrivals who are without Covid vaccination from June 8, 2022, and lift aviation regulations on international flights.

This is a change from the existing seven-day quarantine obligation for unvaccinated foreign arrivals.

Flight restrictions will be eased from June 8, permitting more flights to land at Incheon International Airport and through the night

The decision from prime minister Han Duck-soo on June 3 came as South Korea sees a stabilisation of the Covid-19 situation.

However, the government will maintain the requirement of a negative PCR test result prior to entry and a PCR test within 72 hours after arrival.

Meanwhile, the removal of aviation regulations imposed at Incheon International Airport from June 8 will ensure that flights can respond better to travel recovery. Some of the changes include allowing 40 flights to land at Incheon per hour instead of the current cap at 20 flights per hour; and the removal of a night flight curfew from 20.00 to 05.00, allowing round-the-clock operations at the country’s air hub.

Rising cost of travel dampens Indonesians’ travel intentions

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Price of travel and accommodation are major determining factors for travel among Indonesians, more than health risk and travel restrictions, according to the latest YouGov Global Travel Profiles survey for April 2022.

The survey showed that 46 per cent of respondents, up from 40 per cent in January, considered the price of travel a factor that prevented them from travelling, with 40 per cent stating the price of accommodation as the second obstacle, as compared to 35 per cent in January.

Price of travel and accommodation are major determining factors for travel among Indonesians, according to the latest YouGov Global Travel Profiles survey (Photo: YouGov)

On the other hand, the fear of health risk has dropped to 32 per cent from 47 per cent in February, with family or own health factor down to 35 per cent from 38 per cent in February.

The increasing confidence among Indonesian travellers could be attributed to the government’s improved pandemic control.

The number of fully vaccinated Indonesians had reached nearly 80 per cent by April, allowing the Indonesian government to gradually relax travel restrictions and border policies.

Minister of tourism and creative economy Sandiaga Uno acknowledged the findings, and said the government is tackling the issue of high airfares by urging airlines to grow their seat capacity.

However, I Wayan Suwastana, director of sales and marketing, Pacto DMC, opined that increasing prices have little impact on decision-making when purchasing tour products.

He said: “This is not a major consideration because travelling has become part of the lifestyle of the Indonesian people.”

He added that tourism packages are getting more creative in providing conveniences at attractions to appeal to travellers.

Despite ticket prices increasing by an average of 17 per cent compared to the same period in 2021, Busyra Oryza, spokesperson of Pegipegi.com, said the company has seen a continual spike in demand for hotel and transportation bookings since the Lebaran holiday season. This indicates positive travel sentiments among the public.

Dorsett facilitates installation payment options with Atome

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Dorsett Hospitality International has partnered with Atome, a buy-now-pay-later platform, to offer installation payment options prior to arrival and upon checkout across its hotels in Malaysia, Singapore, and Hong Kong.

Through an Atome app and registered account, guests can pay for their accommodation in three zero-interest payments with no additional charges or service fees.

Dorsett Hospitality International has partnered Atome to offer installation payment options across its hotels in Malaysia, Singapore and Hong Kong

Anita Chan, senior vice president of global brand marketing, Dorsett Hospitality International, said: “As the first hotel group to partner with Atome regionally in Malaysia, Singapore, and Hong Kong, we hope the flexibility of a buy-now-pay-later solution will encourage and allow more of our guests to travel, enjoy staycations and, for our guests in Hong Kong, make quarantine more affordable.”

William Yang, head of regional partnerships, APAC, Atome said: “Outbound travel across the region, especially in Singapore and Malaysia, is rebounding rapidly. We are excited we can play our part in supporting this post-Covid-19 recovery and provide a much-needed boost to the recovery of the tourism and hospitality industry.”

Gangwon: Of Olympic winter wonderland & wellness

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The snowiest province in South Korea is both an Olympic winter wonderland and wellness destination
The snowiest province in South Korea is both an Olympic winter wonderland and wellness destination

Brought to you by Gangwon Provincial Government

Keeping the Olympic legacy strong
Hosted by Gangwon Province, South Korea (Gangwon), Korea Tourism Organization (KTO) and various well-known ski resorts, Gangwon Snow Festa is an annual celebration to commemorate the legacy of PyeongChang 2018 Olympic Winter Games and showcase a uniquely Korean winter wonderland to an international audience.

Festivities revolve around exhilarating winter activities, K-wave-themed experiences, complete with immersive cultural and wellness highlights.

The 2020/2021 edition amid the pandemic saw Gangwon staging its first virtual concert, On:tact K-OST Concert Snow Festa, with a special shoutout to Gangwon 2024 Youth Olympic Games.

Global viewers got to take in the spectacular dreamy snowscapes in the province and savour the wildly-popular K-drama soundtracks online during the much-anticipated worldwide digital campaign.

In February this year, the province organised the 2022 Gangwon Snow Festa Global Day, in conjunction with the 39th Yongpyong International Ski Festival.

During the winter event attended by more than 200 from 30 nations, the governor alongside 19 ambassadors also expressed their wishes for the success of Gangwon 2024 Youth Olympic Games.

Hot on its heels in March, Gangwon and KTO wasted no time in inviting travel agents, trade partners, as well as media from Singapore to experience Sing Ski Festival, which was specially curated to cater to the vaccinated travel lane between South Korea and Singapore.

Participants got to try their hand at the skiing and wellness offerings, as well as explored the latest attractions. The festival culminated in a gala dinner, complete with an award ceremony for winners of the ski competition, K-drama soundtrack performances and even K-culture games from mega hit, Squid Game.

Kim Jong Woug, director-general, tourism, culture and sports bureau, Gangwon said: “We will proceed more proactively with our marketing efforts in tandem with the recovery of international travel so more tourists will be keen to visit Gangwon, moving forward.”

Leading wellness destination
While wellness is not a new trend, novelty can come from unexpected partnerships and itineraries, as the wellness destinations adopt an integrated approach to health and fitness.

Take it from the Slow Pacers, pandemic travellers who are avid about wellness and safety – they seek innovative healing experiences and will bring their desire to live better, healthier and stronger abroad when they travel for both business and leisure.

The annual well-loved Gangwon Wellness Week, taking place in various wellness destinations across the province, showcases soothing mind-body therapies amidst the awe-inspiring lush greenery of Gangwon.

Health enthusiasts can go on their pursuit of wellness with forest trekking, yoga and fitness-themed classes packed in the event schedules.

With breath-taking forested expanse and pristine streams surrounding the town, Jeongseon stands out and can certainly claim to be a note-worthy healing destination, housing the largest number of wellness attractions.

Weary travellers looking to recharge can also turn to High 1 Resort, after it expanded into a wellness complex. The premium ski retreat offers a special HAO programme comprising Querencia yoga, healing meditation, as well as tea confectionery and flower tea to relieve fatigue and uplift the spirit.

A refreshing trekking experience in the scenic Mt Balwangsan in mona Yongpyong Resort is also another wellness highlight for fitness-loving tourists and locals.

In fact, the picturesque ecosystem of Mt Balwangsan is most ideal for invigorating trails and hikes from spring until early fall. During winter, indoor wellness programmes at the resort centre on meditation yoga, handicraft courses, as well as aroma and nishi therapies.

For more information on destinations and activities in Gangwon, email Dexter Liew, marketing manager, Gangwon Kuala Lumpur Office at gangwon.kl@gmail.com

IHG signs deal for three properties in Vietnam

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IHG Hotels & Resorts has landed a three-hotel portfolio deal in Hoi An with ConBap Ecological Tourist – making the company one of the largest international hotel operators in the Danang-Hoi An area.

The agreement will see the expansion of boutique lifestyle brand Hotel Indigo and premium hotel brand Crowne Plaza, as well as introduce IHG’s fastest-growing brand Holiday Inn Express to Vietnam.

IHG signs deal with ConBap Ecological Tourist for a three-hotel portfolio deal in Danang-Hoi An area

From 2024, the 175-room Hotel Indigo Hoi An Ancient Town, 300-room Crowne Plaza Hoi An Ancient Town and 193-room Holiday Inn Express Hoi An Ancient Town will join Hoi An’s hotel inventory. All will be located within a new mixed-used development, Hoian d’Or.

Crowne Plaza Hoi An Ancient Town will come with a 2,000m² convention centre.

Facilities across the three hotels will include six restaurants and bars including a unique riverfront club, outdoor pools, gyms, spas and a business corner. Located on the riverfront, the development is a 35-minute drive from Da Nang International Airport and offers easy access to Hoi An’s many popular attractions.

The project aligns with the Quang Nam Provincial Government’s plan to rejuvenate and expand Hoi An to ensure it maintains its position as one of Vietnam’s most visited destinations.

Serena Lim, vice president, development, South-east Asia & Korea, IHG, said: “Having a broad mix of our brands, each providing a different stay experience, is the perfect approach in Hoi An as we know people head there for many reasons.”

Thanh Vu, CEO of ConBap Ecological Tourist, said: “At Con Bap, we’re passionate about creating sustainable developments that open up the stunning cultural and natural wonders of Vietnam for many more people to discover and enjoy. Hoian d’Or is a dream project that will create a destination within a destination and elevate the Hoi An visitor experience through a range of cultural, commercial, entertainment and hotel features including a retail village, museum, convention centre and botanic gardens.”

Asia-Pacific air performance on the mend

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Strong travel demand facilitated by progressive relaxation of border restrictions across Asia-Pacific has resulted in improved air traffic performance in April 2022, with regional airlines recording a 272.9 per cent year-on-year jump in the number of international passengers carried and 302.7 per cent increase in revenue passenger (RPK).

According to preliminary April 2022 traffic figures released by the Association of Asia Pacific Airlines (AAPA), demand rose to an average of 15.2 per cent of the volumes posted in the pre-pandemic month of April 2019.

Strong travel demand and lifting of border restrictions across Asia-Pacific has resulted in improved air traffic performance

The figures are an improvement over March 2022, when there were 3.5 million international passengers carried by regional airlines and RPK rose by 205 per cent year-on-year.

Overall, for 1Q2022, passenger numbers expanded by 164.2 per cent over 1Q2021, while RPK rose by 165.4 per cent for the same period.

Despite the glaring absence of volume travel market China, Subhas Menon, AAPA director general, told TTG Asia that the industry has to “look at the glass as being half full, and not half empty”.

“China, Hong Kong and Taiwan are taking a long time to open up, but the other markets in Asia are going great guns! Look at India, Indonesia and the Philippines – all huge markets that are (returning to travel with immense appetite),” said Menon.

“In the short-term, all these markets will be able to at least close the gap created by an absent China,” he added.

Menon believes that regional airlines and air hubs can trace a decent recovery without China outbound travel.

He explained: “Many countries in Asia are removing all deterrents to travel, even testing requirements. This make a huge difference, as people will travel to and through places that are easy to access. There will be more people travelling to and through such open destinations in Asia than there were before. Transit travel through South-east Asia to Europe, the Americas and Africa will spike, benefitting regional airlines and hubs. This will make up for some of the missing traffic from China.”

When asked if the current pent-up travel demand would outlast the pressures of rising cost of travel, Menon said yes, adding that airfares would stabilise once airlines are able to rebuild capacity and crew.

“Prices are a matter of supply and demand. Right now, airlines have not cranked up supply enough to meet demand, but this will happen over time. Airlines are bringing back aircraft and crew, and the process can take three to six months,” he said.

Available seat capacity expanded by 64 per cent year-on-year in March 2022, and 77.5 per cent year-on-year in April 2022.

While Menon acknowledges that labour shortage is a global predicament and one that hinders the speed of airline capacity recovery, he said the problem is less pronounced in Asia.

“The extent to which airlines in Asia have made staff redundant has not been as severe as in the West,” he remarked, adding that the job market in some parts of Asia has “bounced back”.

Looking forward, Menon identified three areas critical to the aviation industry where “there is still room for improvement”, namely aviation security, immigration and air traffic management.

He urged digitalisation of these areas, such as the automation of passenger clearance and deployment of biometric immigration procedures at more airports.

“More can also be done about the interoperability of vaccine certificates. Health apps used by governments everywhere are different when there should be just one open source, interoperable platform to facility global travel,” added Menon.

While airlines hold no sway over health passport decisions, they have continued to communicate with their government on the importance of streamlining the procedure in order to speed up aviation industry recovery.

He noted: “The good thing is, governments are listening and acknowledging this need. We just need governments to talk to each other, and start dialogues about moving to a single platform.”

Marriott International, Ant Group to enhance digital operations in China

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Marriott International has signed with Ant Group to enhance its digital operations in the Chinese market, providing Alipay members with various benefits when they sign up for the Marriott Bonvoy Rewards Program, as well as enabling the hotel company to upgrade products and services to further improve the consumer experience.

The partnership will also further expand the potential for Marriott to serve more customers in China in addition to the over 10 million newly-enrolled members the brand has gained through various channels since 2017.

Marriott International partners with Ant Group to enhance its digital operations in the Chinese market

“Marriott International has a long history in China, and with more than 450 operating hotels across 23 brands in Greater China, we are committed to catering to the needs and preferences of all our guests,” said Henry Lee, president, Greater China, Marriott International.

“Our diverse brand portfolio offers further opportunities for innovative collaborations with Ant Group. To support the recovery of the travel industry, we are looking to offer exclusive travel experiences for high-net-worth members using Alipay.”

From now to March 31, 2023, qualified Alipay members can sign up for a Marriott Bonvoy membership through the app and enjoy different levels of benefits, such as a digital coupon for afternoon tea at Marriott International hotels; new members can get breakfast by spending RMB 1 (US$0.15) at selected Marriott International hotels till June 24, 2022.

Go City Bangkok debuts with expanded offerings

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Go City has officially launched Go City Bangkok, offering travellers to the Thai city access to more than 25 top attractions, experiences and tours.

Go City Bangkok pass offers two options: All-Inclusive Pass and Explorer Pass.

Go City has officially launched Go City Bangkok

The move is a follow up from Go City Bangkok’s soft launch in February 2020, ahead of Covid-19 travel restrictions. The launch then was met with immediate interest by existing Go City customers, with 60 per cent of sales coming from longhaul markets such as the UK, the US and Canada.

During the pandemic, Go City doubled down on technology and invested in long term improvements to the business, including a rebrand as well as reorienting the business around the customer.

“This launch has been a long time coming and we couldn’t be more thrilled to have Go City Bangkok officially available to our global customers. With restrictions lifted, Thai travellers are more than ready to get back out there, and we’re fully prepared at Go City to help them get the most out of their city vacations,” said Baidi Li, senior vice president of commercial, APAC, Go City.

With Thailand as Go City’s fifth largest source market in Asia-Pacific, and demand signals for Go City Bangkok going strong, the company is optimistic about the region’s bounce-back.

Attractions now available with Go City Bangkok include the King Power Mahanakhon Skywalk, Chinatown Food Tour and Bangkok Pub Tour; plus favourites like Ayutthaya Day Tour, Chao Phraya River Dinner Cruise, Tuk Tuk Tour, and authentic Thai massage experiences.

Go City is planning to add more lifestyle options into the mix, such as sky bars, F&B options and other lifestyle products.