TTG Asia
Asia/Singapore Tuesday, 28th April 2026
Page 1127

TAT, ASEANTA join forces to promote tourism in SE Asia

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The Tourism Authority of Thailand (TAT) have signed an MoU with ASEAN Tourism Association (ASEANTA) to develop tourism in South-east Asian countries, including Thailand.

Under the deal, both parties will work to raise awareness and promote better understanding of the tourism industry among their members and network, as well as develop personnel capabilities and destination marketing strategies to promote Thailand and South-east Asia.

TAT inks deal with ASEANTA to promote tourism in South-east Asian nations

TAT and ASEANTA will also work to boost the competitiveness of Thailand’s and South-east Asia’s tourism industry by developing the standards of both personnel and organisations in this region, as well as educating and advocating implementation in tourism organisations, including the promotion of Thailand and other South-east Asia destinations.

As well, both parties will exchange both domestic and international intelligence, which has potential to boost the reputation of South-east Asia’s tourism industry in the global market. The agreement will also give members of both associations access to each others’ courses and events.

UNWTO urges deeper collaboration to curb carbon emissions from tourism

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Transport-related emissions from tourism are expected to account for 5.3 per cent of all man-made carbon dioxide emissions by 2030, up from 5 per cent in 2016, according to a new report from the World Tourism Organization (UNWTO) and the International Transport Forum (ITF).

At the same time, as tourist numbers rise and the sector makes progress in achieving low-carbon travel, emissions per passenger kilometre aInternational Transport Forumre expected to decline over the coming decade.

UNWTO urges tourism industry to take climate action at the UN climate change conference in Madrid

Against this backdrop, UNWTO is calling for enhanced cooperation between the transport and tourism sectors to effectively transform tourism for climate action.

Launched at an official side-event of the One Planet Sustainable Tourism Programme during the UN Climate Summit, COP25 in Madrid, the Transport Related CO2 Emissions of the Tourism Secto report presents the emissions produced by the different modes of tourism transport.

As the number of both international and domestic tourists continues to rise, this data is presented alongside the predicted growth in emissions to 2030 and is set against the ‘current ambition’ for the decarbonisation of transport.

“This comprehensive study analyses the environmental impact of the different modes of transport within the tourism sector. It is now for the tourism sector, especially tourism policy makers, to use data effectively and ensure the sector plays a leading role in addressing the climate emergency,” UNWTO executive director Manuel Butler said at the event.

Ovais Sarmad, the deputy executive secretary of the UN Framework Convention on Climate Change, added: “While tourism is mentioned in many Nationally Determined Contributions as a big concern, not enough has yet been done. Industry must do more, but governments must align their policies, so that at the international level, we can collectively work to increase ambition. The One Planet Sustainable Tourism Programme is a vital ongoing mechanism to promote sustainable tourism around the world.”

Some of the main findings from the study are:

  • Transport-related CO2 emissions from tourism are predicted to increase by 25 per cent, from 1,597 million tonnes to 1,998 million tonnes between 2016 and 2030.
  • During the same period, international and domestic arrivals are expected to increase from 20 billion to 37 billion, mainly driven by domestic tourism, followed by international arrivals.
  • Transport-related emissions from tourism represented 5 per cent of all man-made emissions in 2016 and will increase to 5.3 per cent by 2030.
  • Tourism-related transport emissions represented 22 per cent of all transport emissions in 2016, and will continue doing so in 2030.

Tourism’s transport-related CO2 emissions remain a major challenge and require tourism to work closely with transport in order to support its commitment to accelerate the decarbonisation process.

In addition, the tourism industry must determine its own high ambition scenario, complementing the efforts of the transport sector, such as by significantly decoupling growth from emissions, allowing expansion within the international climate targets.

Former Ebay executive joins Hilton as marketing & e-commerce VP in APAC

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Hilton has named Julie Nestor as vice president, marketing & e-commerce in Asia Pacific (APAC).

In her new role, Nestor will drive the marketing and e-commerce strategy for the region, enticing new customers to Hilton’s portfolio of brands and driving growth in direct bookings.

Nestor was most recently the chief marketing officer for eBay Australia, where she was responsible for retaining eBay’s position as the top online marketplace in the country and launching eBay’s first paid membership program – eBay Plus.

She has also spent more than a decade at American Express, where she was responsible for launching the first Apple Pay service in Australia, establishing loyalty programmes with airline companies and upmarket retail brands, and developing tailor-made experience programmes for cardmembers.

Sunlover Reef Cruises appoints new GM

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Greg Erwin has taken the helm as general manager of Great Barrier Reef tour operator Sunlover Reef Cruises and its heritage listed, 100-room property in the CBD, Hides Hotel Cairns.

Erwin brings with him 20 years’ tourism and hospitality industry experience.

His career began with international hotel group Accor, where he spent 15 years in managerial roles in New South Wales before taking up a general manager position at the Novotel Oasis Resort in Cairns.

Previously, Erwin also led the strategy and transformation of two visitor attractions in Tropical North Queensland – Mossman Gorge Centre and Tjapukai Aboriginal Cultural Park.

Akio Izumi joins Novotel Okinawa Naha as DOSM

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The Novotel Okinawa Naha has appointed Akio Izumi as the hotel’s director of sales & marketing.

In this recently expanded position, Izumi has been made responsible for the hotel’s overall sales and marketing activities including its numerous Asia Pacific MICE initiatives.

Izumi is a seasoned hotelier with over 20 years of industry experience. Prior to Novotel, he also worked in the same capacity at the Okinawa Marriott Resort & Spa.

Garuda Indonesia’s CEO fired over smuggling of Harley Davidson on jet

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The Indonesian government will be dismissing Garuda Indonesia’s CEO I Gusti Ngurah Askhara Danadiputra (Ari Askhara) for allegedly evading tax on a Harley Davidson motorcycle and two Brompton foldable bicycles.

The Harley Davidson parts, worth 800 million rupiah (US$57,000), were reportedly carried onboard a brand-new Airbus A330-900 on its delivery from Toulouse, France on November 16, with custom officers finding them on its arrival at Soekarno-Hatta, Jakarta, reported Reuters. A number of Garuda executives including Ari was onboard the flight.

Indonesian government to fire Garuda CEO for smuggling of motorbike on plane

In a press conference in Jakarta yesterday, minister of state enterprises Erick Tohir said the motorcycle was allegedly found to belong to Ari Askhara, who made use of the state-owned company for his personal means.

“I will fire Garuda President and CEO. However, as (the airline) is a public company, there are a number of procedures to follow. We will also (investigate) others who are involved in this case,” he said.

The airline did not respond to requests for comment.

Hotels seek to build customer loyalty through memorable brands

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At a time when retaining loyalty among guests is becoming a harder task than before, hotel chains and companies are clamouring to roll out more unique hospitality brands in order to grow and solidify their customer bases, of which millennials are now a significant portion.

“Consumers are now far more confident individuals. The most important brand is who they are as a person, and they go out in search for products that fit this personal brand. Hotels now need to create this whole range of lifestyle (products) to fit this fragmentation of individual brands,” explained Jeannette Ho, vice-president Raffles brand and strategic relationships, AccorHotels.

Industry leaders discuss how hoteliers can build brand loyalty at the recent SHATEC Hospitality Conference 2019

Ho, who was speaking at the Singapore Hotel Association’s International Hotel & Tourism School Singapore (SHATEC) Hospitality Conference 2019 on Wednesday, added that “brand love brings tremendous value” and it is no longer enough for customers to just know the brand. Instead, it must “connect to consumers emotionally, so they would be willing to pay a premium”.

To capture the hearts of today’s travellers, Raffles has invested in smart technology that runs text analytics on online reviews to identify what guests love about the brand. For instance, keywords like “garden”, “greenery” and “natural material” rank highest, hence such elements are now built into the design of Raffles properties, shared Ho.

On the other hand, Frasers Hospitality is placing a new focus on integrating its loyalty programme into the travel planning and booking journey. Its vice president and head of global branding and communication Jastina Balen revealed that the group is currently working on enhancing the functionalities of the Frasers app to encompass both long- and short-stay guests.

“Finding a happy medium between our long- and short-stay branding has been very, very difficult, but we have arrived at a sweet spot and are testing something now. I believe there is a place for loyalty programmes, especially with General Data Protection Regulation in place, as we can reach out to and engage our guests through a proper channel,” said Balen.

In the years ahead, countries in Asia-Pacific can expect to see more hospitality brands coming ashore. STR reported an average of 41 per cent branded hotels in the region, presenting a large opportunity for groups who may make their moves here through more mergers and acquisitions, opined Frank Trampert, managing director & chief commercial officer, EMEA & APAC, Sabre Hospitality Solutions.

Hotel groups will also continue to proliferate the market through brand partnerships and extensions beyond accommodation into home furnishings, dining, entertainment and high-end residences, stated Ho and Balen.

Expedia’s CEO and CFO exit over strategy dispute

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Expedia’s CEO Mark Okerstrom and CFO Alan Pickerill have resigned following a fight with the board over the travel company’s strategy, according to a CNBC report.

Their resignations will take effect immediately, the company said on Wednesday.

Expedia’s CEO Mark Okerstrom and CFO Alan Pickerill have stepped down after strategy dispute with the board

Expedia’s chairman Barry Diller will run the company while chief strategy officer Eric Hart will serve as acting CFO, as the company searches for replacements, said the report.

Diller was quoted as saying that the leadership changes stemmed from clashes over strategy between senior management and the board, in the midst of a broad reorganisation within the company to streamline its portfolio of brands.

“This reorganisation, while sound in concept, resulted in a material loss of focus on our current operations, leading to disappointing third quarter results and a lackluster near-term outlook,” Diller said in a statement.

“The board disagreed with that outlook, as well as the departing leadership’s vision for growth, strongly believing the company can accelerate growth in 2020. That divergence necessitated a change in management.”

Shares of Expedia climbed 6.2 per cent on Wednesday following the announcement, according to the report.

Living Irrawaddy Dolphin Project puts sustainability at heart of operations

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Paul Eshoo

Myanmar-based social enterprise Living Irrawaddy Dolphin Project is aiming to rekindle age-old relationships between fishermen and dolphins while adding to Mandalay’s attractions.

Since launching at the end of 2017, Living Irrawaddy has developed a series of one- to three-day itineraries that immerse guests into Myanmar’s rich culture and deliver authentic experiences unique to Mandalay.

The tours take guests to cruise along the Irrawaddy River, stopping at small fishing communities living along the banks to learn about local life and the dwindling age-old practice of cooperative fishing.

This unique fishing technique, which is practised in only three places around the world, sees fishermen work with the endangered Irrawaddy dolphins that populate the area to fish in the waters.

Like the Irrawaddy dolphin, that fishing method is at threat as fish stocks deplete due to illegal fishing and environmental issues, as well as the introduction of more modern fishing techniques.

The itinerary also includes a trip to see the Irrawaddy dolphins. According to the latest count by WWF in January, the population of Irrawaddy dolphins that inhabit the Mekong River stands at 76, making them critically endangered.

Living Irrawaddy’s project advisor Paul Eshoo, who previously worked with Wildlife Conservation Society (WCS) to help set up ecotourism initiatives to protect the Irrawaddy dolphins in the area, was approached by Living Irrawaddy Travel to devise dolphin tours.

“It was a good opportunity to build on the work I’d done with WCS, but (on the premise of) creating more of a social business and doing more to promote the area and making it more tourist-friendly,” he said.

Eshoo set about curating a product that gives visitors a taste of the traditions unique to this part of Myanmar. Working with local fishing communities, the team devised itineraries that see visitors cruise along the Irrawaddy, stopping at villages along the way and glamping on picturesque islets that stud the river.

Profits are ploughed back into dolphin conservation, with its 80 partner villagers benefiting from providing services, such as meals, boat trips and other excursions.

Since launching its first tour in September 2018, Living Irrawaddy has upgraded its offerings. Its fleet has doubled to two boats and new luxury tents equipped with mattresses were added for this season.

Meanwhile, Eshoo is confident that creating more unique tourism products which showcase Myanmar’s rich culture and natural beauty will help re-attract the attention of tumbling markets.

He said: “We want to add to Mandalay’s tourism products and give visitors something else to do. Even if tourist numbers are dwindling, it’s important to continue giving people reasons to come to Myanmar and doing something positive for communities.”

PATA Destination Marketing Forum goes to Sarawak in 2020

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The PATA Destination Marketing Forum (PDMF) 2020 will take place in Kuching, Sarawak from November 25-27, marking the second PATA event heading to Eastern Malaysia next year after it was earlier revealed that PATA Adventure Travel Conference and Mart 2020 will be held in Kota Kinabalu, Sabah.

PDMF 2020 will be hosted by the Ministry of Tourism, Arts & Culture Sarawak, the Sarawak Tourism Board, and the Sarawak Convention Bureau.

PATA Destination Marketing Forum 2020 set to take place in Kuching, Sarawak

The announcement for next year’s PDMF was made by the Sarawak minister of tourism, arts & culture and minister of youth & sports Abdul Karim Rahman Hamzah at the conclusion of the PDMF 2019, which took place last week in Pattaya.

During PDMF 2019, Hamzah stated: “PDMF 2020 would augur well towards Visit Sarawak Campaign as well as the Visit Malaysia Year 2020 by highlighting Sarawak and Malaysia on the global tourism map.”

The PDMF gathers the top minds in destination travel to discuss some of the major issues in marketing and managing tourism growth in lesser-known destinations. The annual, two-day event will feature learning, discovery and networking. Apart from a one-day conference, the one-day technical tour will offer an immersive experience of the host destination.

PATA’s CEO Mario Hardy added that the selection of host destination for PDMF aligns with the association’s advocacy theme of “tourism dispersal to secondary and tertiary destinations”.

In advocating sustainable tourism and emerging destinations, PATA is offering complimentary registration to all interested parties.