South East Travel to expand in Asia-Pacific with Amadeus partnership

South East Travel has joined forces with Amadeus to grow its footprint in Taiwan and across Asia-Pacific – the Taiwan travel agency will implement Amadeus’ New Distribution Capability (NDC) as well as Master Pricer Instant Search to enhance its retailing capabilities.

This partnership will ensure South East Travel can provide richer, NDC-sourced content that is available on Amadeus Travel Platform using the Amadeus Travel API to its customers in Asia-Pacific. This NDC-enabled solution delivers a holistic, end-to-end integration that allows travel sellers to not only search, book and service NDC-sourced content at scale, but also to compare it alongside other types of content in one merged display, and with a deep integration into the existing travel seller ecosystem for maximum efficiency.

The partnership will help South East Travel provide richer, NDC-sourced content to its customers in Asia-Pacific

Joe Huang, air ticketing general manager, South East Travel, commented: “I firmly believe that our combined expertise and resources will drive future growth and solidify our position as a leading travel agency and (is) an important step forward in our technology modernisation journey.”

“This multi-year agreement is testament to both the strength of our partnership and South East Travel’s commitment to laying the foundation to modern retailing. We look forward to supporting its growth and help deliver content and services at the right touch points in its travellers’ journeys,” said Javier Laforgue, executive vice president & managing director, Asia-Pacific, Amadeus.

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