Japan’s flag carrier Japan Airlines (JAL) has forged a partnership with Tencent Cloud that will provide the airline with smart transportation solutions in order to capitalise on post-pandemic inbound tourism demand.
Leveraging Tencent’s cloud technology and network to reach a wide audience of travellers, the JAL Weixin Mini Program developed on Tencent Cloud will provide smart travel options for Chinese tourists and more efficient and intelligent services for governments and businesses.
With the JAL Weixin Mini Program, Chinese tourists and those who currently reside in Japan can reserve and purchase flight tickets as well as search flight information directly on Weixin, one of the most widely used communications and social services in China with more than 1.2 billion monthly active users.
Meanwhile, JAL can also leverage Tencent Cloud’s Smart Transportation Solutions including Weixin Official Accounts and social ads to maximise promotional activities targeting Chinese travellers, further expanding its presence in the Chinese tourism market.
