Fliggy partners with Amadeus to ramp up personalisation

Fliggy, Alibaba’s online travel platform, has inked a multi-year agreement with Amadeus to deliver more personalised traveller shopping experiences.

The agreement will enable Fliggy to leverage Amadeus’ search and assisted booking technology to offer more customised products and services to its customers, and create a more seamless user experience.

Chinese travel platform Fliggy adopts Amadeus MetaConnect to provide superior shopping experience

Since partnering with Amadeus in 2015, Fliggy has seen a steady growth of travel bookings on its platform, with the Hangzhou-based travel platform now servicing more than 100,000 global partners.

Amadeus’ advanced search technology has also been critical in supporting high volumes of traffic and transactions on Fliggy’s platform during China’s “Double Eleven” shopping festival each year.

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