GTEF promotes industry exchange in Greater Bay Area


The Global Tourism Economic Research Centre (GTERC) continues its promotion of the eighth edition of the Global Tourism Economy Forum (GTEF) across the Guangdong-Hong Kong-Macau Greater Bay Area (GBA).

From August 30 to September 1, the GTEF took part in the 2019 China (Guangdong) International Tourism Industry Expo (CITIE 2019) in Guangzhou, introducing the GTEF 2019 and initiating contact with over 3,000 exhibitors and 30,000 professional buyers and tourism peers.

GTEF promotes the sustainable development of the global tourism industry with a specific China focus. Above: GTEF’s Jason Wang (centre) with guests at the recent CITIE Buyers’ Night in Guangzhou

With an engaging presentation at its booth, the GTEF successfully drew attention of representatives from prominent local and international tourism enterprises such as China International Travel Service, China National Travel Service (HK),, LY.COM, and Genting Cruise Lines.

For two consecutive years, GTEF’s roadshow at CITIE was highlighted at the networking dinner in collaboration with CITIE. Held at the InterContinental Guangzhou Exhibition Center on August 30, 180 tourism leaders, exhibitors and media representatives were invited to facilitate the exchange of ideas and to build relationships at the Global Tourism Economy Forum Presents: CITIE Buyers’ Night 2019.

Jason Wang, COO of the GTEF, emphasised the importance of seizing new opportunities in the Guangdong-Hong Kong-Macau GBA, encouraging industry peers to utilise GTEF’s well-established exchange and cooperation platform in Macau and to take advantage of the forum’s business matching offerings to expand business reach within and beyond the GBA.

Representatives from GTEF’s major sponsors and other tourism and leisure enterprises in Macao – Galaxy Entertainment Group, Studio City Macau, MGM Macau, Sands Resorts Macao, Grand Lisboa Palace Macau, Wynn Palace and Wynn Macau – also gave insights on the outlook for travel and tourism.

The GTEF is the international exchange and cooperation platform designed to promote the sustainable development of the global tourism industry with a specific focus on China. Utilising its strategic location in Macau as a bridge between China and the world, the GTEF connects people and forges partnerships in the tourism hub of the Guangdong-Hong Kong-Macao GBA. The theme of each GTEF edition is designed to guide tourism stakeholders worldwide on the vast opportunities available in the global tourism economy.

Taking place at the MGM COTAI, Macao from October 13 to 15, GTEF 2019 will present the theme “Tourism and Leisure: Roadmap to a Beautiful Life.” This edition will put Chinese president Xi Jinping’s Beautiful Life concept at the core of its discussion on the global tourism economy, showing that as more people cross-international borders every day, tourism and leisure have the potential to spur mutual understanding and enhance quality of life and happiness, ultimately creating a harmonious and beautiful life for all.

With Argentina and Brazil as partner countries and Jiangsu as featured China province, GTEF 2019 will gather ministers of sports, culture and tourism, top international corporate leaders and experts to discuss the latest tourism policies and trends. The GTEF aims to inspire delegates to think of new ideas and to come up with innovative models, to seize the immense opportunities from the exponential growth of wellness, leisure and sports tourism, and to capitalise on the potential of the China-Latin America tourism market through GTEF’s multiple-purpose platform.

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