Alibaba Cloud, the data intelligence backbone of Alibaba Group, and the Singapore Association of Convention & Exhibition Organisers & Suppliers (SACEOS) signed an MoU last week at the recently-concluded Singapore MICE Forum 2019.
The agreement will see the two parties work together to offer trainings and technologies collaborations in the fields of artificial intelligence (AI), big data and cloud.
As part of the collaboration, SACEOS and its members will explore hosting training and workshops to equip SACEOS members with the technology competencies to transform their businesses.
On the leisure traveller front, Alibaba Cloud will also connect Singapore hospitality industries with the Alibaba ecosystem, and with it millions of potential Chinese customers to drive arrivals and spending. This will benefit hotels and resorts, restaurants and retail companies as they can build and launch mini programmes into Alibaba’s ecosystem.
Earlier in April 2019, Alibaba Group and Singapore Tourism Board signed a three-year MoU to drive inbound Chinese visitor arrivals and spending.