Rosewood unveils new hospitality brand

Rosewood Hotel Group has introduced KHOS, a new concept for business hotels with a lifestyle orientation.

Derived from the Mongolian word meaning “pair”, KHOS is meant to symbolise the blend of work with play, people with ideas, East with West and business with lifestyle.

KHOS will establish a global footprint, matching the footsteps of its guests to capital cities and urban portals, up-and-coming business centres, and resort destinations, with the first KHOS hotels to be announced and opened in 2018.

According to Sonia Cheng, CEO of the Rosewood Hotel Group, the brand was designed to serve the needs of a “new generation of business travellers, who are constantly on the move” and “inseparable from lifestyle”.

“KHOS will fulfill the needs of a more contemporary, vibrant and collaborative work era. It is envisioned as the go-to destination for teams to unite and leaders to socialise with public spaces that are vibrant and convivial. Within each of its communities, KHOS will also act as a gathering point for people to form bonds and gain mutual inspiration with like-minded influencers, those who are curious and gain their insight and motivation from a constantly stimulating global backdrop of cultures, art, design and cuisine,” she added.

Traditional hotel facilities and services, including meeting and event spaces as well as dining options, will hence be re-conceived to create opportunities for guest interaction, flexible use and fresh experiences.

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