FOLLOWING a major rebranding, Preferred Hotels & Resorts has made four executive appointments within the organisation.
Casey Ueberroth is now chief marketing officer and leads the company’s marketing strategy globally, while continuing to serve as president of Preferred Golf. He was last senior vice president of marketing of the company.
Ken Mastrandrea has been named COO. He oversees all brand development and corporate operations. He also directs the company’s sister Consulting division, which he launched in 2012 while serving as executive managing director of corporate operations.
Taking up the role of chief financial officer is Hiren Chandiramani, who will sustain the strategic growth of the company and oversee all global financial activities. Holding nearly 20 years of experience in corporate finance, he was previously senior vice president of finance.
Previously serving as senior vice president of distribution & revenue management, executive vice president Michelle Woodley now has cross-functional and departmental responsibilities. She continues to oversee the company’s distribution & revenue management department.
