Tags Tourism Campaigns

Tag: Tourism Campaigns

Japan’s tourism sector evolves to stir domestic demand

Japan's travel subsidy campaign is sparking innovation among local tourism players who are scurrying to adapt their strategies to tap the domestic market, even...

Singapore Tourism Board stirs interest in SE Asia with new campaign

The Singapore Tourism Board (STB) has unveiled #TravelThrowback, a community effort aimed at rallying Instagram users to spark travel interest across South-east Asia. Instagram travellers...

Malaysian inbound players make moves to woo China tourists back

Malaysian Inbound Tourism Association (MITA) is working on several initiatives, including a live broadcasting event next month, to regain Chinese tourists' interest to travel...

Gold Coast courts locals to Come Back and Play

Queenslanders are being urged to holiday on the Gold Coast as the first burst of campaign activity launches to support struggling operators looking to...

Accor sets to Reignite the Love of Travel

As travel demand starts to pick up, and hotels and resorts worldwide begin to reopen, Accor is preparing to launch a global campaign, Reignite...

Leading in stormy seas

Former airline executive Dane Cheng has his leadership skills put to the test, as he steps into the role of Hong Kong Tourism Board’s executive director just as the city is plagued by civil unrest and on the cusp of a global tourism meltdown due to the Covid-19 pandemic.

WTTC stokes wanderlust with #TogetherInTravel campaign

The World Travel & Tourism Council (WTTC) has partnered marketing and communications firm MMGY Hills Balfour to launch a new social media campaign, #TogetherInTravel,...

Longer stays a solution for Siem Reap’s weakening arrivals

Tourism and hospitality leaders have joined forces to launch a campaign to encourage visitors to extend their stay in Cambodia’s Siem Reap, as visitorship...

Sichuan ramps up pursuit of Indonesian tourists with incentives and campaigns

In hot pursuit of Indonesia's outbound market, Sichuan Provincial Department of Culture and Tourism is intensifying its marketing efforts by providing 40 per cent...

Tourism Australia wants visitors to find a new Philausophy of life...

Tourism Australia (TA) has launched a new three-year global campaign highlighting "the distinct and defining character of Australia and of Australians" to attract more...

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