Top News Major campaign rolled out to lure visitors Back to Bali By TTG Asia / Posted on 7 July, 2021 16:56 Bali’s major tourism stakeholders have joined forces to launch the Back to Bali campaign, in what has been dubbed the “biggest tourism campaign” in the history of the Indonesian island. Launched on Monday (July 5), the Back to Bali campaign is led by popular beach club Finns Bali, in partnership with some of the island’s major industry stakeholders, including Bali Tourism, Wonderful Indonesia, Bali Hotels Association and Garuda Indonesia. Finns Bali, in partnership with Bali tourism stakeholders, launches Back to Bali campaign “Bali closed its doors to tourism almost 12 months ago, which has seen catastrophic results for the hospitality and tourism industry. It’s no secret that tourism is the heart and soul of the island, with many people facing employment uncertainty and poverty,” said Finns Bali COO, Beau Whittington. “With the hope of travel on the horizon, we firmly believe that now is the right time to launch a Back to Bali campaign, and do everything we can to revive the tourism industry.” The Back to Bali campaign offers tourists the chance to purchase a five million rupiah (US$350) package that has 15 million rupiah (US$1,000) worth of F&B, accommodation and Finns VIP membership credits. Credits are 100 per cent interchangeable. Buyers can also secure the offer now for an initial down-payment of 990,000 rupiah (US$69), with a three-year validity to pay the remaining balance and redeem the credit. The limited-time offer is now available for purchase on the Back to Bali portal, which allows guests to manage their payments, peruse experiences, and redeem and book accommodation. Back to Bali gives access to over 100 participating resorts, 500 villas and an abundance of activities and excursions across the island. Participating partners include Five Elements, Six Senses, Abaca Villas, Massilia Villas and Rumah Ludwig, among others. In line with the campaign is the launch of a captivating video produced by Bali Prod, showcasing the best Bali has to offer.