TTG Asia
Asia/Singapore Wednesday, 8th April 2026
Page 1054

HK luxury hotel companies collaborate on recovery

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A private grouping of Hong Kong’s luxury hotel companies, formed late-2019 to combat business challenges presented by the destination’s prolonged social unrest, is realising a greater purpose now, as the tourism industry continues to be battered now by the Covid-19 pandemic.

The Heritage Tourism Brands private sector group is said to be the first of its kind in Hong Kong. It is made up of companies based in the city such as Rosewood Hotel Group, The Peninsula Hotels, Swire Group, Langham Hospitality Group, Niccolo Hotels and Mandarin Oriental Hotel Group, with the support of Cathay Pacific Airways.

A group of Hong Kong’s luxury hotel companies, led by Peter Borer (pictured), COO of Hongkong and Shanghai Hotels, have rallied together to plot recovery strategies for the country’s tourism sector

According to chairman Jennifer Cronin, who is also president of Wharf Hotels, the Heritage Tourism Brands group now provides an important platform for members to share challenges they face and best practice solutions that will reposition Hong Kong’s reputation regionally and internationally.

Cronin credited the creation of the group to Peter Borer, COO of Hongkong and Shanghai Hotels.

Heritage Tourism Brands is supported by a marketing sub-committee which is led by branding experts from different member companies who are now working with an agency to develop creative concepts.

“Apart from working with the Hong Kong Hotel Association and Federation of Hong Kong Hotel Owners, the group is also a member of Hong Kong Tourism Board’s Recovery Task Force. Our voice is heard and we help drive creative marketing campaign ideas,” shared Cronin.

She explained that a collaborative approach is critical for recovery, a concept similarly emphasised by the World Travel & Tourism Council (WTTC).

Members are sharing knowledge, initiatives, strategy and even contacts which were previously protected information, and collectively the group is consulting the WTTC for support to guide the Hong Kong government on tourism relief packages.

Pierre Barthes, general manager of Mandarin Oriental, Hong Kong and area vice president, operations for Mandarin Oriental Hotel Group, told TTG Asia that he and his team are planning “to collaborate with our partners by pooling expertise as well as resources to share curated content and insights that will inspire travellers to visit Hong Kong”.

Heritage Tourism Brands is also working to secure additional government assistance, such as salary subsidies and tax relief.

The Heritage Tourism Brands private sector group comprises The Peninsula Hong Kong (above)

Borer said that while members come in with different corporate culture, everyone shares a common love for Hong Kong and “we believe in her future”.

“I believe we are stronger working together as an industry rather than working against each other as competitors fighting for every dollar. We bring together hospitality and marketing expertise, and contribute some of the best talents in our city. We are all learning from each other and we have formed friendships and partnerships that I hope will last for a long time to come,” he added.

”While Covid-19 is the worst crisis we have ever faced, I am confident we will get through this if we put the right measures in place and work together – but we have to act fast and this is something we are trying to convince government,” said Borer.

“I am representing the owners and majority shareholders of The Peninsula Hotels, the Kadoorie Family, who have been in Hong Kong for four generations. We ensure their business philosophies and corporate culture are represented and shared with the government. These views are generally shared by all the owners in Hong Kong who have invested billions of dollars in the city over hundreds of years,” he said.

Phnom Penh’s prospects shine bright

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As fast-paced urban development and sprawling mega-infrastructure projects mount on Phnom Penh’s Mekong horizon, Cambodia’s attention has now shifted from its singular tourism magnet Siem Reap, where the Angkor Wat temple resides, to the nation’s capital city which brims with business and tourism potential.

That is the basis of a study by consulting group C9 Hotelworks, which showed that last year, the lead indicator of passenger arrivals by air saw Phnom Penh exceed two million passenger arrivals, surpassing Siem Reap’s for the first time in a decade.

Phnom Penh boasts a robust development pipeline

The report also showed a steady sustained growth trajectory, as passenger arrivals recorded double-digit growth rates from 2012 through 2018, with a CAGR (compound annual growth rate) of 18 per cent.

Clearly, the key catalyst of change for the city has been its proximity to the country’s leading private and public sector headquarters and strategic location for China’s ambitious BRI (Belt and Road Initiative). The BRI now spans across Cambodia and runs all the way south to the Gulf of Thailand and beyond into the South China Sea.

Asia is the dominant visitor source region, representing a 79 per cent market share, found the study. More telling is a deeper data dive that 66 per cent of the regional traffic is from mainland China.

China leads the top five geographic source markets at 52 per cent, followed by Malaysia (6 per cent), the US (five per cent), Japan (four per cent) and Thailand (four per cent).

Highlighting how overseas travellers are funnelling into the accommodation sector, C9’s report showed that there are 313 hotels with 19,337 keys and 523 guest houses in Phnom Penh.

A clear sign how fast-paced growth is impacting the hospitality sector is demonstrated in the fact that there are presently fifteen new hotels in the pipeline with 7,849 keys, with thirteen of the upcoming properties being major international brands including Marriott, Hyatt, Shangri-La and Accor.

As for the city’s hotel sector, there are challenges ahead with a spike in newer and bigger hotels, and it has yet to be seen how they will penetrate the existing hotel market.

C9’s managing director Bill Barnett said: “The next two years will see a massive transformation in the accommodation supply as ten new branded properties are forecasted to enter supply between now and 2022. While business travellers are the core guests, the task is how to attract other segments including tourists and the (corporate) sector.

“Phnom Penh finds itself in a similar situation as other Asian CBD gateway capital hubs like Jakarta and Yangon where hotels are defined by weekday business travellers. Manila, on the other hand, has been able to capitalise the gaming sector to grow the leisure segment and provides a more balanced model in the future.”

Unlike Siem Reap, hotels in Phnom Penh are mainly focused on the business segment. Expansion of the tourism sector remains challenging with limited direct flights, strained infrastructure and lack of diversity of tourism offerings, the report found.

Barnett added: “In general, the hospitality sector in Phnom Penh is at its early stage of development. The increasing exposure of global hotel operators, expansion of the country’s economy and improving infrastructure will help the city to shape its destination awareness and improve its appeal in the longer term.”

Japan declares state of emergency for seven prefectures

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Seven Japanese prefectures, including Tokyo, entered a month-long state of emergency at midnight on April 7, as part of the government’s efforts to stem the rising tide of Covid-19 cases within the country.

Tokyo and its neighbouring prefectures Chiba, Kanagawa and Saita, as well as Osaka, Hyogo, and Fukuoka will be under this “soft lockdown” until May 6.

Major Japan cities enter state of emergency, amid fears that Tokyo is on the brink of a major outbreak

At a news conference on the evening of April 7, Japanese prime minister Shinzo Abe said that the move is necessary to prevent “an explosion in cases” in the seven prefectures, where a rapid rise in infections in recent days is putting strain on the healthcare system.

“We are not at a stage where rapid nationwide spread is being observed, but some areas are under pressure, so we don’t have the luxury of time. To relieve that pressure, there will have to be a transformation in people’s behaviour,” he said.

Under the new regulations, local governors are authorised to ask residents to stay at home and limit their social contact, and call on non-essential businesses, schools and public facilities to temporarily close, as well as cancel events.

Japan has one of the lowest number of Covid-19 cases among the Group of Seven nations, with 3,654 confirmed cases, 2,429 symptomatic patients, and 108 fatalities as of April 6, according to the Statista Research Department.

In Tokyo, however, infections have doubled over the past five days to hit 1,195. Chiba, Kanagawa and Saitama, which function as bed towns for the metropolis, have a combined 795 cases. Osaka is the worst affected after Tokyo, with 481 cases.

Unlike many other countries, which has stringent legal measures put in place during lockdowns such as fines and jail terms, no punishments will be meted out for those who defy the request. Instead, the government is urging citizens to practice “self-restraint” and exercise common sense.

Abe also urged residents in the seven prefectures to limit contact with those outside their household by 70 to 80 per cent. Workers in non-essential services should work from home, and companies unable to offer telecommuting should stagger employees’ working hours, he said.

Airbnb snags US$1 billion investment to mitigate coronavirus shock

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Airbnb has secured a US$1 billion investment from private equity firms Silver Lake and Sixth Street Partners to help the home-sharing giant to fight the economic fallout from the coronavirus pandemic.

The company said that it will primarily use the funds, which will be a combination of debt and equity, to attract more hosts so as to strengthen the company’s position for when travel rebounds. Airbnb also plans to invest in its business for longer-term stays.

Airbnb bags a US$1 billion investment to help the company to mitigate the fallout from Covid-19

Its CEO and co-founder Brian Chesky said that as travel recovers, people will be keen in visiting locations close to home and seeking out local, authentic experiences. As such, he said the future of Airbnb will focus on three core products: hosts, long-term stays and Airbnb Experiences.

Airbnb also said that it will contribute US$5 million from the US$1 billion investment to its Superhost Relief Fund, which helps hosts in need of financial assistance.

Silver Lake co-CEO and managing partner, Egon Durban, said in a statement: “While the current environment is clearly a difficult one for the hospitality industry, the desire to travel and have authentic experiences is fundamental and enduring.

“Airbnb’s diverse, global, and resilient business model is particularly well suited to prosper as the world inevitably recovers and we all get back out to experience it.”

Covid-19 hammers India’s hotel sector

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With the intensifying Covid-19 situation in India, with authorities in some cities tightening restrictions on movement and warning that the 21-day nationwide lockdown which kicked in on March 25 could be extended, the hotel occupancy rates in the country has taken a beating.

India’s daily hotel occupancy dropped to 11 per cent during the period of March 23-29, according to preliminary data from STR.

India’s daily hotel occupancy plummets to 11 per cent; Mumbai skyline pictured

Vidhi Godiawla, STR’s business development manager for South and Central Asia, said: “India remained resilient in February – in comparison with other Asia-Pacific markets that were more deeply affected – thanks largely to robust domestic demand coupled with the low number of Covid-19 cases in the country at that time.

“The story was different in March, especially during the later portion of the month, with year-over-year occupancy declines in excess of 80 per cent for the last nine days we have processed (ending April 2, 2020).

“These declines are consistent with the significant measures taken by prime minister Modi to combat the spread of the virus, and the extent of these measures will determine the hotel performance impact in the short- to medium-term.”

Along with a steep downward trend in occupancy, average daily rate (ADR) and revenue per available room (RevPAR) have also dropped significantly in India.

ADR, which has decreased year-over-year by roughly 20 per cent or more for eight consecutive days, went as low as 4,924 rupees (US$65) on 28 March 28. RevPAR reached its lowest absolute level at 538 rupees on March 22.

Malaysia charts course for tourism recovery

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Tourism Malaysia plans to restart international promotion efforts from this September, and in the interim, focus will be on domestic recovery, and drumming up publicity around the country’s efforts to combat Covid-19.

To do so, the NTO will be leveraging social media and its overseas offices to dispense accurate information on what the Health Ministry has been doing to flatten the curve in Malaysia and protective measures against Covid-19 taken by the hospitality industry.

Malaysia maps out plans for tourism recovery

Efforts will also go towards strengthening the more than two-decade-old Malaysia Truly Asia branding and to build stronger branding within the international community for Malaysia as a preferred destination.

Musa Yusof, director-general at Tourism Malaysia, said that once the outbreak has been contained locally, the board’s immediate plan is to “refocus on domestic tourism to increase demand for the travel trade and related services, including airlines, accommodation, land transportation, retail and F&B”.

As part of the effort, Tourism Malaysia will work closely with industry partners to organise physical and virtual travel fairs. It will also encourage business event organisers to hold their events domestically.

Musa was speaking at Tourism Virtual Summit, a webinar held on April 7, which was organised by Tourism Productivity Nexus with the support of Malaysia Productivity Corporation.

To support the travel trade with international promotions post-pandemic, Musa said that Tourism Malaysia is looking at increasing the threshold of its matching grant to RM35,000 (US$8,040) per company for participation at international trade fairs, from RM15,000 previously.

He added that there were also plans to revive joint promotions and tactical campaigns with strategic airline partners and outbound travel operators overseas which had been put on hold due to Covid-19. This includes collaborations with domestic carriers such as Malaysia Airlines and AirAsia and foreign airlines including Turkish Airways, Emirates and Etihad.

He said that support for tour operators will also be introduced at a later stage for both overseas tour operators selling Malaysia as well as their inbound counterparts.

Post Covid-19 period, Musa envisages a growth in demand for FIT travel and experiential tourism as tourists become more sensitive to the call for social distancing and may shun group travel.

Tourism Malaysia will also organise familiarisation trips for key opinion leaders and media outlets specialising in niche segments exhibiting promising growth, such as sports tourism, agro tourism and health tourism.

JNTO rolls out e-learning platform for agents

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The Japan National Tourism Organisation (JNTO) has launched a new e-learning platform for travel agents which is designed to aid training and development across a growing product base.

The portal delivers a complete suite of online training and engagement tools using the latest principles in e-learning, ensuring learners gain and retain knowledge in an “enjoyable, engaging and more effective way”.

JNTO launches e-learning site for agents to learn more about Japan; Kiyomizu-dera Temple in Kyoto pictured

The e-platform uses varied modules to guide agents through all aspects of Japan, highlighting key information about each region and location.

Each course allows users to explore and learn about a variety of Japanese food, lifestyle, traditions, landscapes, sightseeing spots, and view the country’s futuristic cities.

There are a total of five courses, beginning with an introduction to Japan, with additional courses to be unlocked upon completion of the first course.

The training modules also highlight The Golden Route as it is the most popular route for the UK travellers visiting Tokyo, Hakone, and Kyoto.

Navigating the present crisis differently

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The Covid-19 outbreak has led to a global economy crisis. Instead of wallowing in despair, travel and tourism businesses should adopt a different – and open – mindset to help find better ways to grow and be ready for the rebound when it happens. Here are five things you could do:

Focus on strategies
A business slowdown is rare in the hospitality industry, as it is kept busy year-round fulfilling the promise that the customer is king. The current business climate presents an opportunity for travel and tourism business leaders to recollect, re-structure and re-frame their strategies, so as to bring about a stronger recovery when the time is ripe.

Knowledge is power
Take advantage of the downtime to upskill your team in various subjects, such as crisis and disaster management, and to conduct stress management courses. This not only improves their employability, it is keeps them engaged and motivated.

Expand your line
When business is brisk, the focus in largely on perfecting the delivery of core products and service. Use this opportunity to sharpen your secondary products and service. To do this, you need to understand the unique traits and special offerings of your organisation, and build on them. Don’t forget to invest in product training so that your staff have the confidence in delivering a new line.

A new look at competition and partnerships
Unity and healthy competition is more important than ever, and this isn’t the time for undercutting practices. Businesses should identify ways to work together to leverage business opportunities. Consider joint ventures on new initiatives that can strengthen your position when travel confidence returns.

Build sustainable power
In your fight for survival, don’t forget your responsible tourism promise to make better places for people to live in and better places for people to visit. Consider hosting webinars to share your sustainable tourism projects and best practices with industry peers, or join such programmes to learn a new approach or two

Pattaya hotels, nightclubs pitch in to fight Covid-19

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Amid the unfolding pandemic that has forced the closure of hotels, bars, nightclubs and all entertainment venues in Pattaya and adjacent Chonburi province, a number of hoteliers and entertainment venue operators in Pattaya are putting their premises to good use during this closure period.

Usually occupied by the now absent Indian and Russian guests, Grand Bella Hotel has been proposed by Pattaya’s Committee for the Surveillance and Prevention of Covid-19 to serve as a temporary medical shelter for people being monitored for the virus’ symptoms.

Grand Bella Hotel Pattaya may be used as a temporary accommodation for suspected Covid-19 patients

If green-lit, the measure would physically separate those awaiting their Covid-19 test results or being monitored for signs of illness, from regular patients in hospitals across Pattaya City and the surrounding Chonburi province.

According to Morrakot Kuldilok, group director of Bella Villas Hotels, Grand Bella’s operator which runs seven properties in Pattaya, the hotel may also serve as a field hospital for Covid-19 patients.

Morrakot told Thai daily Kom Chad Luek: “Since we don’t have any guests at the moment, I think we should use the hotel for public benefit. We will be responsible for all incurred expenses, including utilities and food… We would like to make a small contribution to society and help contain the outbreak and reduce the number of infections.

“If we all work together to contain the outbreak, for example, by staying home and reporting useful information like in Wuhan, I believe the situation will improve or end within two to three months.”

Located in Central Pattaya, Grand Bella boasts three buildings and a total of 360 rooms. Some 140 rooms in one of the buildings may be converted into a field hospital, once their readiness has been verified by a medical team and approved by the Chonburi governor. Earlier this week, Bangkok Pattaya Hospital also announced its willingness to contribute the necessary medical supplies and other equipment.

Last month, Differ, one of Pattaya’s most popular nightclubs, served as a community kitchen providing free dinner boxes for up to 1,300 people every evening.

As of April 3, the total number of confirmed Covid-19 cases in Chonburi province, including Pattaya, stood at 61. – Additional reporting by Anne Somanas 

Japan to enter state of emergency; earmarks US$990 billion stimulus

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Japan is set to declare a month-long state of emergency as soon as Tuesday that will cover Tokyo, Osaka and five other prefectures, in response to the rising tally of coronavirus infections in the country.

The declaration will also cover Kanagawa, Saitama, Chiba, Hyogo and Fukuoka prefectures, said prime minister Shinzo Abe on Monday.

Japan moves to declare state of emergency as the number of coronavirus cases in the country surge 

Declaring a state of emergency won’t lead to a lockdown, but will empower prefectural governors to urge residents to abide by stronger social-distancing measures and to stay at home, except for essential tasks. Governors will also be authorised to ask schools, businesses and other public facilities to temporarily close. However, there will be no legal penalties for those who do not obey these requests by authorities.

Abe’s announcement comes amid mounting pressure for the government to pull the emergency trigger to curtail the rising tide of infections, especially in Tokyo, with the US government on Friday sounding alarm about the surge in virus cases in Japan. However, the government has been wary about doing so, as it would further dent economic activity in a country already on the brink of recession.

Furthermore, Abe said the government will prepare a 108 trillion yen (US$990 billion) stimulus package to soften the economic blow, which will include more than six trillion yen in cash payouts to households and small businesses, and 26 trillion yen to allow deferred social security and tax payments.

The number of new Covid-19 cases in Japan rose by 205 as of late Monday to total 4,041, excluding those who were aboard the Diamond Princess cruise ship docked in Yokohama through February, according to Kyodo News. The death toll rose by four to 108.