Aviareps, an international representation, marketing and communications company for the travel industry, has teamed up with the Shanghai Municipal Government to launch SmoothTravel, a platform that facilitates business between the global travel industry and Chinese industry players.
SmoothTravel is recognised as Shanghai’s official online B2B travel platform, and it supports both inbound and outbound Chinese travel agencies, tour wholesalers, OTAs, and MICE agents in the East China market.
Overseas members are able to use the platform to identify new inbound or outbound China travel trade partners, and make use of SmoothTravel’s Member Matching Manager to meet with qualified Chinese travel trade partners based on their requirements.
For international travel businesses, SmoothTravel provides a unique payment guarantee system to minimise risks associated with new China travel industry partners.
A comprehensive travel insurance programme is also offered for Chinese members to ensure risk reduction for both outbound and inbound sectors. In addition, a bilingual mediation system to resolve any disputes is provided at no cost to members.
Moreover, by leveraging extensive China government and industry resources, SmoothTravel will be able to share the latest research on China’s outbound travel market, industry trends, and consumer preferences. This includes surveys, interviews, focus group discussions, workshops, and on-site visits.
The platform also offers two-way training for both overseas and Chinese members. Members can commission SmoothTravel for custom-tailored tourism market research to optimise their market strategies.
Zhu Yihong, director of the Shanghai government’s Tourism Market Quality Center, stated in a press release that the platform “will allow the Chinese travel trade to offer higher quality and safer overseas travel products”, and “play a key role in promoting Chinese consumers’ awareness of cross-border travel insurance”.
Aviareps, an international representation, marketing and communications company for the travel industry, has teamed up with the Shanghai Municipal Government to launch SmoothTravel, a platform that facilitates business between the global travel industry and Chinese industry players.
SmoothTravel is recognised as Shanghai’s official online B2B travel platform, and it supports both inbound and outbound Chinese travel agencies, tour wholesalers, OTAs, and MICE agents in the East China market.
Overseas members are able to use the platform to identify new inbound or outbound China travel trade partners, and make use of SmoothTravel’s Member Matching Manager to meet with qualified Chinese travel trade partners based on their requirements.
For international travel businesses, SmoothTravel provides a unique payment guarantee system to minimise risks associated with new China travel industry partners.
A comprehensive travel insurance programme is also offered for Chinese members to ensure risk reduction for both outbound and inbound sectors. In addition, a bilingual mediation system to resolve any disputes is provided at no cost to members.
Moreover, by leveraging extensive China government and industry resources, SmoothTravel will be able to share the latest research on China’s outbound travel market, industry trends, and consumer preferences. This includes surveys, interviews, focus group discussions, workshops, and on-site visits.
The platform also offers two-way training for both overseas and Chinese members. Members can commission SmoothTravel for custom-tailored tourism market research to optimise their market strategies.
Zhu Yihong, director of the Shanghai government’s Tourism Market Quality Center, stated in a press release that the platform “will allow the Chinese travel trade to offer higher quality and safer overseas travel products”, and “play a key role in promoting Chinese consumers’ awareness of cross-border travel insurance”.