New luxury booking service launches to draw elite travellers

AQBooking.com is a new luxury booking service that has hit the market, targeting “elite global travellers” who value personal service and bespoke experiences.

The website is owned by Aquarius International, part of Norcal Thailand, a division of Hong Kong-based Norcal Venture Capital Group (NVC).

Chi: our aim is to create the ultimate VIP travel club for today’s first-class adventurers

AQBooking.com will not compete with traditional OTAs. Instead, it will focus on quality over quantity by creating an exclusive community of like-minded globetrotters, which fits squarely in the sights of the Thai government’s plans to attract high-spending individuals and investors looking to sink large amounts of capital into the country.

“Today’s luxury travellers require more than just premium products; they desire personalised experiences,” said Edward Chi, founder of Aquarius International.

“As the world starts to travel again, we foresee strong pent-up demand from high-end guests who have been unable to explore the world over the last two years. AQBooking.com will enable its members to create unique itineraries, including luxury hotels, private jets, yacht charters, limousine transfers and fine dining. Our aim is to create the ultimate VIP travel club for today’s first-class adventurers.”

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