Bintan Lagoon Resort crafts Western-focused packages

Keen to grow the number of guests from Europe and the US, Bintan Lagoon Resort (BLR) in Indonesia has created a number of special packages that are attuned to what travellers from these markets favour.

Gerald Hendrick, senior vice president and general manager of Resort Venture and BLR, told TTG Asia that these packages were crafted with their travel trade partners in the western markets, so as to address the specific needs of their customers.

Bintan Lagoon Resort hopes to attract more European and American travellers with its western-centric packages

An example of such a package is a daily half-board programme that comes with free flow of alcohol during meals, spa treatments, and unlimited daily golfing.

“This is one of the most sought-after package for longhaul guests, and it is heavily promoted by our travel trade partners,” Hendrick shared.

Furthermore, as the resorts are positioned like “gathering resorts”, targeting families, friend groups, honeymooners, and business events, Hendrick said a longer-stay full-board package of five days/four nights has been created.

The comprehensive package features access to a wide range of meals, from international cuisine to Japanese bento sets, free flow of selected alcohol beverages, spa treatments, outdoor tours, as well as leisure activities. A game of golf is offered as an optional addition.

Hendrick said this package can easily be incorporated with travel trade partners’ own Singapore programme to create a dual-destination itinerary.

He expressed confidence in the performance of the European and American travel markets this year, and said Bintan Island would appeal to those seeking a retreat that offered pristine coastline, tropical jungles and unspoiled natural landscapes.

And for those wanting a glamorous getaway, BLR is the perfect choice, opined Hendrick. He explained: “BLR is the largest five-star resort in Bintan. Our double-storey villas with a private pool are perfect for families, where they can have a barbecue party and fun under the sun. Meanwhile, our exclusive suites, which come with top-notch service and postcard-perfect views, are the ultimate luxurious, romantic escape for couples.”

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