New Genting Hotel Jurong to tap surrounding offices for business

THE new Genting Hotel Jurong, which will soft-open end this month, is confident of courting corporate clients who are seeking a respite from the typical CBD area.

As the first major hotel in Singapore’s growing Jurong Lake District, the 557-key hotel is a 15-minute drive from Tuas Checkpoint, which connects Singapore to Johor Bahru in Malaysia, and a 40-minute drive from Singapore Changi Airport.

Launched by the Resorts World Sentosa (RWS) primarily to drive greater visitorship to the resorts, Chow Keng Hai, vice president of rooms at RWS, said the hotel has been receiving “enthusiastic interest” from the corporates situated in the vicinity so far.

Chow said: “This strategic location is also ideal for corporates as we are near international business parks, there are many multinational corporations (MNCs) around and we are probably the only property here with well-equipped meeting facilities.”

Apart from MNCs, Chow said local educational institutions are also expressing interest in holding talks and seminars in the hotel.

A key venue in the hotel is its pillarless 427m2 Genting Ballroom that can be partitioned into three rooms, features a high ceiling with ample natural light, and seats up to 300 guests.

There are also five additional meeting rooms with flexible layouts, while the rooftop sky lounge with an adjoining lawn is suitable for intimate events like sunset cocktails for 75 guests overlooking the Jurong Lake District.

As the first major hospitality product in the district, Chow said: “The Singapore government’s development plans to revitalise the area into a stunning lakeside destination for business and leisure bode well for the hotel.”

Business travellers will likely account for 50 per cent of occupancy during weekdays, while leisure guests will dominate during weekends. “We expect the most leisure traffic to come from Malaysia given our proximity to the Tuas checkpoint, and the next two markets are probably Indonesia and Thailand,” Chow said.

A free shuttle bus service will also operate 24/7 to ferry guests between Genting Hotel Jurong and RWS.

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