Karyn Kent named Tourism Australia’s new GM of South-east Asia

Tourism Australia (TA) has appointed Karyn Kent as the new regional general manager – South-east Asia. She will begin her Singapore-based role in December.

Kent will replace Maggie White, a long-serving TA executive who has been the regional general manager since 2001 (TTG Asia e-Daily, July 10, 2012). White will remain with TA until the end of 2012 before returning to Australia.

Kent joins TA from the South Australian Tourism Commission where she is director of sales, responsible for commercial partnerships and the state’s international marketing activities.

Commenting on Kent’s appointment, TA managing director, Andrew McEvoy, said: “Karyn possesses almost 20 years’ experience in the tourism industry, in a range of positions based both overseas and in Australia, and will bring a solid knowledge base and a fresh approach in this key and fast growing inbound region.”

For TA, the South-east Asia region comprises several of Australia’s top ten inbound markets such as Singapore, Malaysia, Indonesia, Vietnam, India and the Gulf countries.

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