Tag: Preferred Hotels & Resorts
The fighting spirit of independent chains
CEOs of independent hotel groups aren’t afraid of Airbnb or new soft brands launched by global hotel chains. In fact, they seem energised by the increased competition.
A sea of soft brands
Dive in to find the swim lanes of new soft brands.
Preferred welcomes non-Ueberroth president, new female leadership
Preferred Hotels & Resorts has announced a "significant shift" in the leadership structure of the family-owned and -operated company, as CEO Lindsey Ueberroth hands...
Preferred Hotels turns 50 with special deals
Preferred Hotels & Resorts is commemorating its 50th anniversary with a stay promotion and extra loyalty programme rewards.
Since 12 North American hoteliers established Preferred...
