Fifty travel agents from across Hong Kong joined a Cruise Holiday Selling Workshop last week, which gave them detailed insight into the cruise sector’s latest developments and opportunities offered in Asian markets.
The specialist training workshop was jointly organised by Worldwide Cruise Terminals, the Travel Industry Council Hong Kong and Cruise Lines International Association (CLIA).
The agents were also able to take a ship inspection aboard Celebrity Solstice during its inaugural visit to Hong Kong and enjoyed a lunch inside the city’s Kai Tak Terminal.
CLIA Australasia head of international training and development Peter Kollar said the event was designed to help participants boost their cruise knowledge and maximise their selling opportunities.
“Cruising is going through a resurgence worldwide and this means new opportunities for Hong Kong travel agents,” he shared. “Education is the key to benefitting from the growing interest in cruising, and we’ve seen a fantastic level of engagement from Hong Kong travel agents who are keen to stand out as cruise specialists.”
Kollar added that the day’s programme outlined many of the industry’s latest developments, while providing detailed product information and practical sales techniques to help agents match the right cruise to their clients.
The workshop coincides with the opening of CLIA’s 2024 Asian Membership programme, which offers extensive benefits to support travel agents, including CLIA’s education and training opportunities.