Plataran steps up responsible tourism initiatives

Indonesian hospitality company, Plataran, has developed a carbon-offset package for its guests.

The initiative is part of Plataran’s decarbonisation programme, led by the government in association with Jejak.In, the company behind JejakApp carbon calculator.

Plataran will offset the carbon output by donating trees to be planted at the Bali Barat National Park

Through the package, Plataran will calculate the use of electricity, water and gas as well as generated food waste and other considerations using JejakApp. It will then offset the carbon output by donating trees to be planted at the Bali Barat National Park.

Anasthasia Handayani, CEO office representative of Plataran, said the effort would be documented.

For event clients, a video of the planting could also be presented to encourage event organisers and their guests to visit the national park in future.

The carbon-offset package is flexible, as it allows guests to offset their total travel emissions – not just what was incurred at a Plataran hotel, restaurant or events venue.

“A guest who has travelled from Europe to Bali, for example, can calculate his footprint (with JejakApp) and convert that into trees for us to plant on his behalf, at a fee,” Anasthasia said.

The initiative is one of many sustainable programmes maintained by the company. Plataran has programmes that advocate sustainable operations among local SMEs. It also supports local producers in its procurement, obtaining items such as mushroom crisps from the Borobudur area, palm sugar and honey from Labuan Bajo, and coffee from Bromo.

Guests are informed of Plataran’s Ecotourism Menu and the origins of the ingredients used in their meals.

Another notable community project is the provision of business management training for residents running tourism villages. In Borobudur, for instance, Plataran conducts social media marketing workshops for representatives of 20 tourism villages in the area.

“The training includes how to take interesting photographs and, in cooperation with Traveloka, we train them on e-commerce,” said Anasthasia.

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