Princess Cruises will be the exclusive cruise line partner, and film set, for a new reality dating competition series, The Real Love Boat, when production begins this summer.
The Real Love Boat is inspired by the popular 1970s scripted series The Love Boat, of which Princess Cruises ships were used as its setting.
US network CBS and Australian broadcaster Network 10 have ordered localised versions of the series, both of which are expected to air in the respective countries later this year.
The original series showcased exotic locations, glamour, excitement and romantic connections underpinned by wonderful comical tales, and The Real Love Boat is expected to encompass all of this and more.
Participating singles will cruise together to the Mediterranean for a month while looking for love, and one winning couple will take home a cash prize plus a once-in-a-lifetime trip courtesy of Princess Cruises.
John Padgett, president of Princess Cruises, said: “The Love Boat has been synonymous with the Princess brand for more than 45 years since the world was introduced to glamour and elegance of the Princess experience. We look forward to millions coming aboard our iconic ships as we are expecting you on The Real Love Boat.”