Genting Cruise Lines celebrated its silver anniversary on board Genting Dream in Singapore on December 14, commemorating 25 years since the first sailing of Langkapuri Star Aquarius from Singapore in 1993.
Founded a quarter of a century ago as Star Cruises, Genting Cruise Lines is a pioneer of cruising in Asia and introduced ships designed specifically for the region’s more relaxed cruise market where guests can enjoy a variety of leisure activities and dining options unbound by the rigid schedules commonly found on other ships.
Over the past 25 years, the company has welcomed more than 6.5 million guests on board its fleet through over 7,500 ship calls in Singapore.
In the last 12 months, Genting Dream, the only ship on a year-round deployment in the city, welcomed about 400,000 cruise passengers, of whom 60 per cent were tourists, helping cement Singapore as the port with the most number of international cruise passengers in Asia, according to the cruise company.
Among recent developments at the company, Dream Cruises was created in 2015 and 2016 to cater specifically to the growing premium segment in Asia, with the completion of the Marina Bay Cruise Centre in Singapore and clear Chinese policy to promote cruising.
The acquisition of Crystal Cruises in 2015 also helped Genting Hong Kong capitalise on the growing global demand. Through significant investment by Genting Cruise Lines, Crystal has introduced two new cruise options – Crystal Expedition Yacht Cruises and Crystal River Cruises – and is reaching new heights with Crystal Luxury Air.
Looking forward to the next 25 years, Genting Cruise Lines aims to build a fleet of technologically advanced cruise ships for its three brands, having bought its own shipyards in Germany, the MV Werften.
The first of a fleet of luxurious 20,000 gross ton Endeavor Class expedition vessels will be delivered to Crystal Cruises in 2020, followed in succession by the first of a fleet of 200,000 gross ton Global Class ships for Dream Cruises in 2021, 67,000 gross ton Diamond Class ships for Crystal Cruises in 2022 and innovative Contemporary Class ships for Star Cruises in 2023.