After announcing it will bring its Amour romance travel show to Bangkok, Worldwide Events has now partnered Tourism Authority of Thailand (TAT) for the show’s inaugural Asia-Pacific edition.
The B2B event “(fits) perfectly” with TAT strategic push to position the country as a romantic destination, according to a joint statement released by the new partners.
“Wedding and honeymoon travel is one of the top drivers of tourism in Thailand and we have been working on a number of initiatives to position ourselves as the ‘romance hub’ of Asia-Pacific,” said TAT governor, Yuthasak Supasorn.
At the inaugural Amour Asia Pacific taking place from February 14-17 next year, international romance travel designers and wedding planners will be exposed to the variety of romance products and services available in major Thai destinations including Bangkok, Phuket, Krabi, Ko Samui and Chiang Mai.
Worldwide Events found that based on its first Amour – Europe Edition show held in Venice this year, 87 per cent of buyers chose Thailand for weddings and romance trips and 79 per cent listed Thailand in their top 10 destinations for 2018.