Open Destinations acquires mobile tour itinerary app Tineri

DMCs can use Tineri to provide travel agents with an app in their own branding, co-branded with the DMC, or with the DMC’s branding only

Travel technology provider Open Destinations has acquired a majority stake in Tineri, a Bangkok-based mobile itinerary startup designed for the tour operator market.

The acquisition is a result of the demand Open Destinations has witnessed among its worldwide customer base, as well as its vision of where the industry is heading, according to CEO Kevin O’Sullivan.

Owing to the higher levels of engagement tour operators are now seeking with their customers, and Tineri will enable them to “(keep) their customers informed and provide high levels of service throughout the trip”, said O’Sullivan. “Tour operators who invest in an app like Tineri can reinforce their brand and build customer loyalty.”

Tineri allows tour operators to engage with their customers and collect real-time feedback, both during the holiday and after they have returned home. Travellers will have access to in-depth itineraries which are integrated with Google Maps, allowing them to follow their trip in a map view with pop-up destination information along the way.

The white label app is available for download through the Apple Store or Google Play. Tour operators can connect to the app through a web-based CMS or, with the Enterprise version, by pushing itineraries directly from their reservations system.

Tineri is founded in 2016 by Tim Russell, who will continue to head the company as CEO.

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