Niccolo and Marco Polo Hotels are now officially grouped together as Wharf Hotels under Wharf Hotels Management, the management company name for the Hong Kong-based hotel group.
The new name allows for “differentiated and defined strategies” to be developed for both brands, and is in line with Wharf Hotels’ vision to expand its hotel footprint in the Asia-Pacific. The naming convention for Niccolo and Marco Polo operating hotels will remain unchanged.
As well, Wharf Hotels will be a business entity for usage in corporate contracting, development, talent and other business-to-business platforms.
Headquartered in Hong Kong, Wharf Hotels – a subsidiary of The Wharf (Holdings) – currently manages 14 hotels in China, Hong Kong and the Philippines under the Marco Polo Hotels and Niccolo Hotel brands.
Another four Niccolo-branded hotels are currently under development, which will bring the group’s portfolio to 18 hotels within the next 18 months.