HERTZ has launched the Hertz Gold Plus Rewards loyalty programme in China, Singapore, Japan and South Korea, allowing users in those markets to earn and redeem points in participating countries.
Hertz Gold Plus Rewards is free to join and has added membership benefits including fast pick-up and drop-off of their booked car, free additional drivers, members only discounts, access to exclusive promotions and service information.
Members earn one reward point for every US dollar or its equivalent spent on rentals and select optional service charges. Points can then be redeemed for a day, a week or a weekend rental towards a selection of cars.
Participating countries for points redemption include Australia, Belgium, Brazil, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, Netherlands, New Zealand, Norway, Spain, Sweden, the UK and the US.
“It’s fantastic to be able to launch the Gold Plus Rewards programme and to give our dedicated members in China, Japan, Singapore and South Korea access to premium tiers, providing them with even more reasons to rent with Hertz,” said Eoin Macneill, vice president Hertz Asia-Pacific.
To celebrate the launch, Hertz is offering its Gold Plus Rewards members residing in China, Japan, Singapore, South Korea and selected European countries up to 550 bonus points when booking their Hertz rental.
In order to receive the bonus points, members need to book their vehicle by September 30 and complete the rental by December 31.
