BORNEO Trails Tours and Travel, based in Kota Kinabalu, is now offering an itinerary which includes an appointment with Charles Lee, a plastic and reconstructive surgeon at KPJ Sabah Specialist Hospital.
KL Tan, general manager at Borneo Trails Tours and Travel, said: “There are a number of requests on these services from tourists, especially from the Philippines, Australia and Indonesia. We will start by marketing to these key markets first. I see the main challenge being the lack of awareness about Sabah as a medical tourism destination.”
Tan added that the company has created a new division to accommodate to this niche market.
“For a start, we will promote non-surgical procedures such as facial regeneration, hydration and revitalisation, which are far more reasonable in price as compared to having these same procedures done in other countries,” he explained.
“As no surgery is involved, tourists can continue their normal itinerary without any constraints.”
