Muslim-friendly hotel standard portal goes live

MALAYSIA-based Lagisatu has launched Salam Standard, an online hotel reference tool dedicated to Muslim travellers.

This new product caters to the specific accommodation requirements of Muslim travellers by providing information on Muslim-friendly amenities and services available at hotels and resorts around the world.

Faeez Fadhlillah, CEO and co-founder of Lagisatu Travel, said: “Salam Standard provides Muslim travellers with a one-of-a-kind reference tool, enabling them to choose Muslim-friendly accommodation that adheres to their Islamic principles.”

According to Faeez, more than 10,000 properties worldwide have already joined the Salam Standard initiative, including major international hotel chains such as Accor Hotels, Mövenpick Hotels & Resorts, Rotana Hotels & Resorts, Anantara Hotels & Resorts and Rixos Hotels.

Faeez added: “Salam Standard could evolve into the biggest information provider of Muslim travel content over the next few years. Our aim is to encourage hotel operators to offer more facilities for Muslim travellers.”

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