More exhibitors, B2B opportunities at ITF 2014

DUBBED Taiwan’s biggest travel fair, the 22nd Taipei International Travel Fair (ITF) organised by the Taiwan Visitors Association kicks off tomorrow with refreshed content and format.

This year’s B2B travel mart has been extended to a full day from 10.30-17.00, while appointments are now 20 minutes long, up from 15 minutes last year.

Taipei ITF chairman, CT Su, commented: “This year, we have got two Russian buyers for the first time and several Indian travel buyers.

“Invitations have been sent to the Top 100 enterprises compiled by Commonwealth magazine in 2014. We encourage their employees to come for our trade session on the first day and observe the show, as they also organise staff incentives and corporate travel.”

Taipei ITF has also shifted to Taipei World Trade Centre’s Hall 1 in order to accommodate the additional 100 booths added this year.

This year, ITF drew 950 exhibitors from 60 countries and regions for a record 1,450 booths. First-time participants include Russia, Vietnam, Mozambique, Zagreb, Seoul and Bhutan.

Representative of the Mozambique Investment Promotion Centre in Taipei, Achilles Yeh, pointed out that Mozambique is a relatively unknown tourist destination for Taiwanese tourists.

“ITF 2014 is a perfect platform and we hope to let the Taiwanese public become acquainted with Mozambique, and to know why Mozambique is so special.”

In addition to 44 travel product explanatory meetings, the annual travel forum will explore travel trends related to Smart Travel and Muslim market.

Sponsored Post