The Park Lane Hong Kong rebrands to Pullman

THE Park Lane Hong Kong has entered a franchise agreement with Accor that will see the former rebrand to Pullman and run its own operations from January 1, 2015.

The 826-room The Park Lane Hong Kong, a Pullman Hotel is spending HK$200 million (US$25.8 million) on a makeover in order to meet Pullman standards as the first Pullman hotel in the city. Refurbishment work covers the hotel’s suites, executive floors, dining outlets, meeting rooms and executive lounge.

Area director of Park Lane Hotels International, Luc Bollen, said the move coincides with The Park Lane Hong Kong’s 40th anniversary and gives the independent hotel access to an extensive database and markets the hotel is interested to tap.

“It’s a way forward to rejuvenate and reposition the hotel as the outside world has changed. We did an extensive search for partners, and Pullman’s contemporary image and its connectivity and digital platform fit us,” he explained.

The hotel has been affiliated with Worldhotels for the last eight years and now becomes Accor’s 600th hotel in Asia-Pacific.

Accor Asia Pacific chairman and CEO, Michael Issenberg, said: “There is no restriction on the number of Pullman hotels in Hong Kong and it’s possible to have another one on the Kowloon side.”

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