PATA’S regional director – Greater China, Kate Chang, has resigned her position after eight years with the association.
During her tenure with PATA, Chang initiated and launched the China Responsible Tourism Forum and was instrumental in partnering with the Chinese government to host PATA events in China, including the association’s 60th anniversary celebrations in Beijing in 2011, and the 2009 and 2013 editions of PATA Travel Mart.
She has also been in charge of PATA’s tourism development projects covering planning, brand and product development, marketing and crisis management of Chinese destinations in Shanghai, Dalian, Hangzhou and Chengdu.
Chang completes her service with PATA at the end of October 2013, after which she will assume her new role as director of the Los Angeles Tourism & Convention Bureau’s Beijing office.
