US CHAIN SLS Hotels has revealed that it will be making inroads into the massive Chinese market, beginning with the opening of a property in Shanghai next year.
According to a statement on parent company sbe’s website, the first SLS Hotel will debut in Palm Beach, Shanghai, to offer guests “an all-encompassing oceanfront resort experience”. Besides a full-service spa and fitness centre, there will also be a residential component.
More hotels are also under development in Beijing, Kunming and Wuxi, in collaboration with partner Palace Hospitality. The hotels are slated for 2015 openings.
“China is home to one of the fastest-growing tourism markets worldwide, and Shanghai, Beijing, Wuxi and Kunming attract a global community of business and leisure travellers whose sensibilities align very well with the SLS Hotels experience,” said Sam Nazarian , founder, chairman and CEO, sbe.
“After growing the brand successfully across the US, we’re honoured to share the SLS Hotels approach to hospitality with China, which is rooted in a humble commitment to uncompromising service, innovative design and captivating food and beverage offerings.”
