THE Tourism Authority of Thailand (TAT) has appointed Thawatchai Arunyik, TAT’s deputy governor for the domestic market, as the next governor to helm the NTO.
According to The Bangkok Post, Thawatchai will succeed current TAT governor Suraphon Svetasreni on December 21.
Thawatchai has pledged to address Thailand’s security issues and update TAT’s online promotions in order to “meet the government’s revenue target of two trillion baht (S$66.6 billion) by 2015”.
He was quoted by The Bangkok Post as saying: “We have to upgrade both content and website to catch up with market trends…The TAT wil open an online travel market for small and medium-sized enterprises as a new channel for them to promote themselves and sell their products.”
The newly-appointed Thawatchai spent a good part of his career with TAT, having served in various posts such as TAT director of the Central Region 2 office, director of the TAT London office, executive director of the Central Region, as well as executive director for Europe, Africa and the Middle East. He is currently deputy governor for domestic marketing.
