PAN PACIFIC Hotels Group will launch the 180-key Pan Pacific Serviced Suites Beach Road on May 7, in a lively district rich in Islamic history and culture.
Andrew Donadel, general manager, said: “This location will present the authentic cultural aspect of Singapore to our guests, which is unlike what they commonly see in the CBD area.
“Moreover, we are still located at the fringe of the CBD area so accessibility is not an issue at all.”
Within walking distance of Nicoll Highway and Bugis MRT stations, Pan Pacific Serviced Suites Beach Road has rooms starting from 45m2. The building houses a rooftop swimming pool, meeting room with facilities, gym and spacious living room, which can double as a lounge. Complimentary Wi-Fi access is also offered throughout the residence.
Pointing out the difference between this new property and the 126-room Pan Pacific Serviced Suites in Orchard, Donadel said: “There will still be people going for the Orchard belt for the luxurious shopping and city life. But this new one in Beach Road will appeal to those who want somewhere slightly quieter, yet still vibrant enough.”
He revealed that top source markets were Indonesia, Malaysia and China, with most guests staying between one and three months.
Donadel said Pan Pacific Serviced Suites Beach Road had been receiving a “steady flow” of bookings from corporate clients and the target is an 80 per cent occupancy rate.
