THAILAND-based Sala Hospitality Group has rolled out two new Sala boutique branded properties in Chiang Mai and Bangkok, with another slated to open in Ayutthaya early next year.
Launched a few days ago, the 17-room Sala Rattanakosin Bangkok marks the group’s first property in the Thai capital. Located on the eastern bank of the Chao Phraya River just across Wat Arun, the 17-key hotel features a riverside restaurant and a rooftop bar and terrace.
Earlier this month on April 1, Sala Lanna Chiang Mai opened its doors by the Ping River with 16 rooms and suites, including a two-bedroom pool suite, as well as two riverfront dining outlets.
Meanwhile, the 27-room Sala Ayutthaya will be unveiled in early 2014.
While guests at the seven-key Sala Khaoyai are mostly domestic, the above properties would cater to a mix of local and international travellers, said Sala Hospitality Group, COO, Brian Moodie.
When asked about Sala’s recent surge in openings, he said the new properties in Bangkok and Chiang Mai would make a “perfect complement” to the group’s beach resorts in southern Thailand. Sala has bigger, non-boutique resorts in Koh Samui and Phuket, with a third coming up in the former in late 2014.
Sala Samui Chaweng will launch with 100 rooms, including 65 pool villas and suites.
