ITB ASIA, which opens tomorrow in Singapore, will feature a series of Responsible Tourism programmes in a bid to encourage social responsibility in tourism.
Held from October 17-19 at The Sands Expo and Convention Center, the tradeshow’s Responsible Tourism initiative will feature events hosted by experienced practitioners who will share their insights and advice on best practices.
The initiative also features clinics that are organised in cooperation with The Blue Yonder, Wild Asia, Green Circuit and International Council of Tourism Partners (ITCP).
Rounding up the Responsible Tourism initiative will be the Responsible Tourism Forum and Networking at ITB Asia 2012, a two-hour event featuring guest speakers from The Blue Yonder, ITCP and the Global Sustainable Tourism Council.
“As the tourism industry in Asia continues to grow, we need to be aware of the practices used to develop our businesses to ensure they are also aimed at maximising economic, social and environmental benefits while minimising costs to destinations,” said Nino Gruettke, executive director of ITB Asia.
“ITB Asia’s Responsible Tourism initiative will feature experts from various fields to share recommended practices for companies to cultivate a socially-responsible approach to their businesses. This will be mutually beneficial for both parties, as it prolongs tourism operations in the region and preserves the environment,” he added.
