GENERAL Hotel Management (GHM) has mapped out the introduction of two of its brands in India by 2014.
The 40-room The Setai Mumbai is scheduled to open in downtown Mumbai in December 2013, and rooms will likely be priced at around US$600 per night. In 2014, The Chedi Qutub will open at the UNESCO World Heritage site of Qutub Minar in New Delhi (TTG Asia e-Daily, August 2, 2011), offering 107 rooms.
Kenneth Pereira, director – development (Middle East & India) for GHM, said: “Our expansion plan in India is to go to places where there is scope for luxury hotels; places like Goa, Rajasthan and Bangalore. We are looking for properties in Goa, Jaipur, and Udaipur in Rajasthan. We can even go to remote places, because we believe in creating destinations (through our hotels).”
Clement Koh, vice president – sales & marketing for GHM, said: “India currently contributes between one and three per cent of our global business, but we see great potential and have decided to work with the market in these early days. GHM has primarily been operating luxury resorts, hence the premium leisure segment (in India) will be our main target.”
Subhash Goyal, president, Indian Association of Tour Operators and chairman, Stic Travels New Delhi said: “GHM connotes with luxury and has high brand recall overseas. It will certainly be easy to package it for international inbound luxury clients.”
