MESSE Berlin (Singapore), organiser of ITB Asia, has announced the addition of three new conference partners to this year’s programme lineup.
To be held at The Sands Expo & Convention Center, Marina Bay Sands, Singapore from October 17-19, ITB Asia 2012 will see representatives from MCI, NATAS and Panacea Publishing Asia come together to discuss innovative solutions and best practices for the travel industry and related sectors.
Buyers and delegates can look forward to the first-ever Corporate MICE Buyer Program, delivered by MCI. The programme, with forums on ‘Performance Improvement’ and ‘Procurement Insight’, will include interactive round table discussions moderated by Rob Morrow, global director – Performance Improvement, MCI, and Robin Lokerman, president Asia Pacific, MCI.
Scheduled to take place on October 17, the inaugural NATAS Travel Conference is an event organised for travel industry leaders and experts to share knowledge and build networks. The conference also seeks to address the impact of the rapidly changing needs of today’s savvy travellers, and guide travel experts on how to build their brands.
Panacea Publishing Asia, also joining ITB Asia for the first time, will address the effectiveness of travel incentives in increasing employee productivity with its panel discussion titled The Power of Incentives – New Initiatives, Same Objectives. The conference, led by incentive travel organisers from prestigious corporations, will be held on October 19.
