Korea MICE Expo 2012 set for increased visitor, delegate numbers

KOREA MICE Expo 2012, which takes place from July 3-5 at the Coex Convention and Exhibition Center in Seoul, is set to see greater attendance figures compared to last year.

This year’s expo is expected to draw some 300 buyers, 200 sellers and 3,000 trade visitors, compared to 251 buyers and 176 sellers during last year’s edition.

Most of the buyers this year will come from China, Singapore, Indonesia, Thailand, Germany and the US, said Seoul Convention Bureau spokesperson, Alexander Paik.

Paik added: “This year’s expo takes place during the final year of the Visit Korea 2010 -2012 campaign. Additionally, 2012 has been dubbed Korea Convention Year, thus making this a very meaningful industry event.”

Some key events scheduled to take place include the signing of an MOU between Thailand Convention and Exhibition Bureau, Seoul Tourism Organization, Kyung Hee University and Hallym University to establish a framework for exchange and collaboration.

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