Amazing Thailand Grand Sale draws tourist dollar

FOREIGN visitors to Thailand recorded some US$95.8 million worth of Visa transactions over the first two weeks of the Amazing Thailand Grand Sale 2011, which runs from June 15 to August 15.

According to Visa, the amount represented an increase of 62 per cent over a similar period (from June 15 to 28) during last year’s sale.

Visitors from Japan, the US and Australia currently hold the top three spots in terms of transactions, followed by arrivals from Singapore, the UK, South Korea, Hong Kong/China, France, the UAE and Malaysia.

The top three categories for foreign spending were accommodation, airlines and retail – the latter including sales at duty-free shops and department stores.

The Amazing Thailand Grand Sale 2011 is part of Thailand’s efforts to position itself as a regional shopping destination and reach this year’s target of 700 billion baht (US$23.4 billion) in tourism revenue from overseas.

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